Experiment vs Control in Click performance report

56 views
Skip to first unread message

Jeff Johnson

unread,
Mar 25, 2015, 5:56:30 PM3/25/15
to adwor...@googlegroups.com
Howdy folks!

Quick question: is it possible to figure out if a click came from an experiment or control group (vis a vis Adwords Campaign Experiments) through the Click Performance Report?

I've reviewed the definition here but I'm not quite sure. Is it possible that it's not named as directly as 'ExperimentVsControl'?

Thanks!

Thanet Knack Praneenararat (AdWords API Team)

unread,
Mar 26, 2015, 11:14:19 AM3/26/15
to adwor...@googlegroups.com
Hi,

I don't think you can segment the number of clicks by experiment or control groups in Click Performance report.
But you can do that using AdvertiserExperimentSegmentationBin of Ad Group Performance report.

Cheers,
Thanet, AdWords API Team

Jeff Johnson

unread,
Mar 26, 2015, 11:29:51 AM3/26/15
to adwordsapiad...@google.com, adwor...@googlegroups.com
Thanks Thanet,

My goal is to map gclids to either control / experiment / null. It's not necessarily the number of clicks I'm interested in. Does that change things?

--
--
=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~
Also find us on our blog and Google+:
https://googleadsdeveloper.blogspot.com/
https://plus.google.com/+GoogleAdsDevelopers/posts
=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~
 
You received this message because you are subscribed to the Google
Groups "AdWords API Forum" group.
To post to this group, send email to adwor...@googlegroups.com
To unsubscribe from this group, send email to
adwords-api...@googlegroups.com
For more options, visit this group at
http://groups.google.com/group/adwords-api?hl=en
---
You received this message because you are subscribed to a topic in the Google Groups "AdWords API Forum" group.
To unsubscribe from this topic, visit https://groups.google.com/d/topic/adwords-api/CdZQHO5D1d4/unsubscribe.
To unsubscribe from this group and all its topics, send an email to adwords-api...@googlegroups.com.
Visit this group at http://groups.google.com/group/adwords-api.
To view this discussion on the web visit https://groups.google.com/d/msgid/adwords-api/54086381-c39c-4eb0-89bc-8010a7d1cc32%40googlegroups.com.
For more options, visit https://groups.google.com/d/optout.



--
gTech Jeff | Ads Solutions Engineer | gtec...@google.com | (415)-336-4228 
This email may be confidential or privileged. If you received this communication by mistake, please don't forward it to anyone else, please erase all copies and attachments, and please let me know that it went to the wrong person. Thanks.

Thanet Knack Praneenararat (AdWords API Team)

unread,
Mar 26, 2015, 11:53:18 AM3/26/15
to adwor...@googlegroups.com
Hi,

Unfortunately it seems not possible at this stage because AdvertiserExperimentSegmentationBin column itself does not appear in Click Performance report.
Currently, the reports that include AdvertiserExperimentSegmentationBin (that can be used as segmentation for experiment and control groups) are only Ad Performance, Campaign Performance, Ad Group Performance, Criteria Performance, and Keywords Performance.


Best,
Thanet, AdWords API Team

On Friday, March 27, 2015 at 12:29:51 AM UTC+9, Jeff Johnson wrote:
Thanks Thanet,

My goal is to map gclids to either control / experiment / null. It's not necessarily the number of clicks I'm interested in. Does that change things?
On Thu, Mar 26, 2015 at 11:14 AM, Thanet Knack Praneenararat (AdWords API Team) <adwordsapiadvisor+thanet@google.com> wrote:
Hi,

I don't think you can segment the number of clicks by experiment or control groups in Click Performance report.
But you can do that using AdvertiserExperimentSegmentationBin of Ad Group Performance report.

Cheers,
Thanet, AdWords API Team


On Thursday, March 26, 2015 at 6:56:30 AM UTC+9, Jeff Johnson wrote:
Howdy folks!

Quick question: is it possible to figure out if a click came from an experiment or control group (vis a vis Adwords Campaign Experiments) through the Click Performance Report?

I've reviewed the definition here but I'm not quite sure. Is it possible that it's not named as directly as 'ExperimentVsControl'?

Thanks!

--
--
=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~
Also find us on our blog and Google+:
https://googleadsdeveloper.blogspot.com/
https://plus.google.com/+GoogleAdsDevelopers/posts
=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~
 
You received this message because you are subscribed to the Google
Groups "AdWords API Forum" group.
To post to this group, send email to adwor...@googlegroups.com
To unsubscribe from this group, send email to

For more options, visit this group at
http://groups.google.com/group/adwords-api?hl=en
---
You received this message because you are subscribed to a topic in the Google Groups "AdWords API Forum" group.
To unsubscribe from this topic, visit https://groups.google.com/d/topic/adwords-api/CdZQHO5D1d4/unsubscribe.
To unsubscribe from this group and all its topics, send an email to adwords-api+unsubscribe@googlegroups.com.

Jeff Johnson

unread,
Mar 26, 2015, 3:59:22 PM3/26/15
to adwordsapiad...@google.com, adwor...@googlegroups.com
Understood, thanks again!


For more options, visit this group at
http://groups.google.com/group/adwords-api?hl=en
---
You received this message because you are subscribed to a topic in the Google Groups "AdWords API Forum" group.
To unsubscribe from this topic, visit https://groups.google.com/d/topic/adwords-api/CdZQHO5D1d4/unsubscribe.
To unsubscribe from this group and all its topics, send an email to adwords-api...@googlegroups.com.
To view this discussion on the web visit https://groups.google.com/d/msgid/adwords-api/ee1365bb-9d88-4d95-856b-4184b5446c1a%40googlegroups.com.

For more options, visit https://groups.google.com/d/optout.
Reply all
Reply to author
Forward
0 new messages