Bid Goal Performance Report TargetROAS not historically accurate

[Stephen Howe]

Hi,

I am attempting to analyze the performance of a target ROAS bid strategy over time. The target ROAS value was changed several times over the last few months, and I can see this in the Ads interface in the bid strategies report (Tools > Bid strategies > my bid strategy).

However, when I query the BID_GOAL_PERFORMANCE_REPORT, with Date as a segment, the 'Target ROAS' column only shows the current target ROAS value across all dates. This behavior is not documented, as far as I can see, so I found it quite misleading.

My question is, is there any way to pull historical target ROAS values for a bid strategy through the AdWords API? As far as I know, these entities are not included in the change history, please correct me if I'm wrong.

If not, will this be possible using the new Ads API?

Thanks

Stephen

[googleadsapi...@google.com]

Hi Stephen,

The TargetRoas field is of behavior type ATTRIBUTE. This means that only the current value will be displayed or returned through the reports. As for its historical values, I'm afraid that there is currently no way via the AdWords API to retrieve them. For now, you may have to keep record of these manually.

As for the historical values support in the new Google Ads API, I would not be able to comment further as I also have no information if it will be supported. For now, you may follow our blog for updates.

Thanks and regards,

Peter

Google Ads API Team

=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~
Also find us on our blog and discussion group:
    https://ads-developers.googleblog.com/search/label/google_ads_api
    https://developers.google.com/adwords/api/community/
=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~

Was your question answered? Please rate your experience with us by taking a short survey.
If not -- reply to this email and tell us what else we can do to help.

Take Survey

Also find us on our blog and discussion group:
http://googleadsdeveloper.blogspot.com/search/label/adwords_api
https://developers.google.com/adwords/api/community/

--
--
=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~
Also find us on our blog:
https://googleadsdeveloper.blogspot.com/
=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~
 
You received this message because you are subscribed to the Google
Groups "AdWords API and Google Ads API Forum" group.
To post to this group, send email to adwor...@googlegroups.com
To unsubscribe from this group, send email to
adwords-api+unsubscribe@googlegroups.com
For more options, visit this group at
http://groups.google.com/group/adwords-api?hl=en
---
You received this message because you are subscribed to the Google Groups "AdWords API and Google Ads API Forum" group.
To unsubscribe from this group and stop receiving emails from it, send an email to adwords-api+unsubscribe@googlegroups.com.
Visit this group at https://groups.google.com/group/adwords-api.
To view this discussion on the web visit https://groups.google.com/d/msgid/adwords-api/edc4fbef-62f0-4cb7-8bb4-d05b4b92012d%40googlegroups.com.
For more options, visit https://groups.google.com/d/optout.