Is there a 'Conversion Performance Report'? like Click Performance Report

61 views
Skip to first unread message

Jay Zou

unread,
Oct 7, 2016, 12:56:40 PM10/7/16
to AdWords API Forum
Hi, I just jumped into Adwords API and was trying to learn about reporting.

I found Click Performance Report is very useful in my case, which provides one row for each Click.

Since Conversions is kind of even more valuable than Clicks, it makes no sense to me that we have a detail report for each Click but not for Conversions.  

So I wonder if there is such a report for Conversion.

Thanks,

Anthony Madrigal

unread,
Oct 7, 2016, 2:23:56 PM10/7/16
to AdWords API Forum
Hi Jay,

Unfortunately, there is no Conversion Performance Report in AdWords API. The only available report types can be found here.

Regards,
Anthony
AdWords API Team

Jay Zou

unread,
Oct 10, 2016, 1:01:07 PM10/10/16
to AdWords API Forum
Thank you Anthony. 

Yes, I tried all those reports listed under 'report type', found no solution. 

Is there really no way else to get those details on conversions? Or is there any plan of Google to add this feature in the future?

Anthony Madrigal

unread,
Oct 10, 2016, 3:31:29 PM10/10/16
to AdWords API Forum
Hi Jay,

You can use other reports such as the Account Performance Report to get details on your conversions. There are several fields that are related to conversions such as ConversionCategoryName and ConversionTypeName. Here is a list of all fields available in the API and the reports they can be found in. 

Please follow our blog to see any announcements related to the Conversion Performance Report.

Jay Zou

unread,
Oct 10, 2016, 3:37:56 PM10/10/16
to AdWords API Forum
Thank you very much! This is helpful. 
Reply all
Reply to author
Forward
0 new messages