Google Ads Data Freshness

[Акулов Алексей]

Hi Community,

I'm running 2 Google Ads reports: ad groups performance and keyword performance. I'm doing this continuously each 10 mins. 

My application host is on the same time zone with Google Ads account. 

Last run for the previous day I perform on the next date about 00:00:01, but I can see differences in data after couple of hours: current UI vs already uploaded data from Google Ads. 

When should I exactly run Google Ads report for a given day to make sure that I will get correct and final data? 

I read this article, but I can't make exact decision after reading that: https://support.google.com/google-ads/answer/2544985?hl=en

[Google Ads API Forum Advisor Prod]

Hello Акулов ,

It depends on the kind of data you are pulling from your account. According this Data freshness article, some of the data for today will be available on the day after tomorrow 11am PST. In the article it is mentioned that the availability of data based on different time zones. Based on the time zone the account belongs to you can estimate the availability of data.

Regards,
Sai Teja, Google Ads API Team

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[Акулов Алексей]

HI Sai Teja, Google Ads Team,

I see, I decided to change upload strategy from Google Ads. I started loading last 2 days (T = today, T-1 = yesterday) during today to make sure I got latest data from Google Ads. 

But what I observed - on tomorrow date = T+1, when I didn't load T-1 data, the number of clicks and cost reduced for some reason for T-1 in Google Ads UI.

I'm loading keyword performance + ad groups performance + campaign performance report on UTC+2 timezone.

How such can happen? 

Thanks

Alexey

среда, 10 июля 2019 г., 21:49:14 UTC+3 пользователь adsapiforumadvisor написал:

[Google Ads API Forum Advisor Prod]

Hello Alexey,

It is possible that the metrics may change later time due to the adjustments that may occur one or more days after a click occurs. The same mentioned in the Adjustments section of this Data freshness article. You may also reach the Advertisers community forum, where all the product specialists will guide you on this scenario.

[Акулов Алексей]

Hi Sai Teja, Google Ads Team,

I got that, but what does "more days" mean? Does that 2 days/10 days/month? It is interesting for me to create automate process of data updates, so I need to know after which exact number of days google stop updating statistics for Ads?

About  Advertisers community forum - can I ask questions there? I didn't find any ask question button.

Thanks

понедельник, 15 июля 2019 г., 17:40:28 UTC+3 пользователь adsapiforumadvisor написал:

[Google Ads API Forum Advisor Prod]

Hello,

You have to be a member of the community in order to post the questions. You will find the register button on the top right in-case you are not a member already. Even on your concern "on which exact number of days google stop updating statistics for Ads? ", you can post it in the Advertisers community forum.