MCC Portfolio Bidding Strategy: Conversion Lag Buckets

57 views
Skip to first unread message

D. H.

unread,
Feb 14, 2025, 1:24:48 AM2/14/25
to Google Ads API and AdWords API Forum
Hello,

Is it possible to fetch the conversion lag buckets at the MCC portfolio bidding strategy level?

In the UI I can hover over the Conversions field for a portfolio bidding strategy and see some estimated future conversions information ("For this date range, this bid strategy is projected to receive X more conversions..."):
aeousntaeohusntiheaosnueh.png

We would like to generate similar projections based on historical conversion lag buckets to estimate future conversions, at the MCC bidding strategy level, with conversion lag buckets data retrieved via API.

Thanks,

D.H.

Google Ads API Forum Advisor

unread,
Feb 14, 2025, 3:53:09 AM2/14/25
to heiberge...@gmail.com, adwor...@googlegroups.com
Hi DH,

Thank you for reaching out to the Google Ads API support team.

Currently Google Ads API does not support retrieving the conversion lag buckets at the MCC portfolio bidding strategy level. However,  I will raise a request to add this feature to be available in the Google Ads API. We cannot provide a scheduled timeline for the availability of this feature in the Google Ads API. With that being said, I would recommend you to follow our blog post and release notes for announcements about new API releases and features.
 
This message is in relation to case "ref:!00D1U01174p.!5004Q02vH1re:ref" (ADR-00288327)

Thanks,
 
Google Logo Google Ads API Team

Feedback
How was our support today?

rating1    rating2    rating3    rating4    rating5



D. H.

unread,
Feb 16, 2025, 7:58:22 PM2/16/25
to Google Ads API and AdWords API Forum
Thanks for the response.

Hopefully this feature can be added in the near future. MCC-level reporting via the API is so poor compared to what is available in the UI for MCCs.

D.H.

Alexandre Airvault

unread,
Feb 17, 2025, 3:48:42 AM2/17/25
to Google Ads API and AdWords API Forum
+1 Definitely important to improve the MMC level reporting via the API to the same level than UI.

Blobr - AI agents to optimise Google Ads spending

Google Ads API Forum Advisor

unread,
Feb 17, 2025, 6:26:59 AM2/17/25
to alexandre...@blobr.io, adwor...@googlegroups.com
Hi,

We have raised a request to add this feature to be available in the Google Ads API. We cannot provide a scheduled timeline for the availability of this feature in the Google Ads API. With that being said, I would recommend you to follow our blog post and release notes for announcements about new API releases and features.

 


Thanks,
 
Google Logo Google Ads API Team

Feedback
How was our support today?

rating1    rating2    rating3    rating4    rating5

[2025-02-17 11:26:20Z GMT] This message is in relation to case "ref:!00D1U01174p.!5004Q02vH1re:ref" (ADR-00288327)


 


Reply all
Reply to author
Forward
0 new messages