How to unset device targeting via API?

[Inessa M]

Hi all,

As far as I know any campaign is targeted by default to three types of devices (desktop, tablet and highend mobile). But I would like to target my campaign only for desktop device type. I tried to remove tablet and mobile targeting using CampaignCriterionService::mutate() method with REMOVE operator but I received 'CriterionError.CANNOT_REMOVE_CRITERION' error. Also I tried to set campaignCriterionStatus to REMOVED or PAUSED but in this case I received 'CampaignCriterionError.CANNOT_SET_STATUS_FOR_CRITERIA_TYPE' error. 

Also I read here that I can unset device targeting by setting the bidModifier to 0.0 for extra device types. So is it the only way to exclude the unwanted devices from targeting?

Regards,

Inessa M.

[Dannison Yao (AdWords API Team)]

Hi Inessa,

As discussed in the forum post you have provided, exclusion of placements in a campaign level is not possible. You may refer to this guide for more details. If you would like to opt out of a particular Platform, you need to set the bidModifier to 0.0 for that specific criteria.

Regards,

Dannison

AdWords API Team