API lacks ability to associate Attribute values to each other when adding our products through the API to the Ad Customizers

[Lorien Wright]

Suppose I have these three fictional products.

1927 Acme Dresser, Mahogony, $3,579
1856 Benjamin Wardrobe, Cherrywood, $5,326
1986 Smith Estates Vanity, Ceder, $1,266

The attributes of these products include year, manufacturer, type of furniture, material, and price.

With the old ad customizers for expanded_text_ads I would create the ad customizer feed with the above attributes through the API, and then submit feed items through the API, with each product being a separate feed item. I could then specify the various attributes in an ad, and know that the values for each attribute will all be part of the same feed item. So when the ad shows Acme for the manufacturer that it would also show the $3,579 price if both attributes were specified in the ad copy.

With Responsive Search Ads I don't see how this can be done through the API. I understand how to add the Customizer Attributes to the account, but I don't see a Service that allows for associating values to each other. According to the documentation only one value can be set per Attribute per Level in the account using the CampaignCustomizer or AdGroupCustomizer. If I have a "Bedroom Furniture" ad group, how can I add all three of the above products through the API, and ensure that each of their values are tied to each other, so that I don't end up with the price for the dresser appearing alongside the wardrobe's info?

[Google Ads API Forum Advisor]

Hi Philip,

Thank you for raising this concern to Google Ads API support team.

With regard to your concern, you can create customizer attribute by using this guide. However, in Rules and limitations, there can only be one link per level (customer, campaign, ad group, or ad group criterion), and the most specific one will override the more general one. For more information kindly check this document.

Best regards,

Jinky Google Ads API Team

ref:_00D1U1174p._5004Q2YqOXj:ref

[Lorien Wright]

Hello,

I appreciate the response, however it does not address the concern I raised, as my original query is not about creating attributes. I understand that aspect. How do we create the resources that represent the "feed_items" that the old customizers used to provide? Which is to say, once we create our customizer attributes (which is akin to creating the feed columns in the old customizer), how do we then translate our products in to resources composed of those attributes (which would be akin to creating feed rows in the old customizer, representing product information)?

At the moment I only see what you describe above as being able to associate a single value to a single level, but this is not the same behavior as what the prior customizers provided, which is the option to create items composed of multiple attribute values to represent our products.

So, how can we create these through the API?

Please advise,
~ Phillip

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LORIEN WRIGHT

Senior Software Engineer

CF Search Marketing

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[Google Ads API Forum Advisor]

Hi Philip,

Thank you for the replies and providing more details to your concern.

Before raising this to our team, could you confirm if the setting that you are looking for in the Google Ads API for responsive search ads is possible in the UI? I asked this because the API only reflects the features and behavior of the UI. With this, I would like to clarify this so that I can raise a feature request to my team for the feature that you are looking for, subject for review.

[Google Ads API Forum Advisor]

Hi Philip,

In Addition, could you provide it via Reply privately to the author option. If this option is not available, then send it instead on this email address googleadsapi-support@google.com alias instead.