extract exact or at least better estimate of actual bid through AdWords API

[Mehdi Zare]

Hi,

I need to get a better figure about actual bid on keyword level. I mean something better than avg. bid. Is it possible to get it through a query on AdWords API?

I'm also interested in effective quality score and position.

[Anthony Madrigal]

Hi Mehdi,

You can find most of these fields by running the Keywords Performance Report. Some of the bid fields are CpcBid and CpmBid. This report also contains the QualityScore and some fields related to the position.

Cheers,

Anthony

AdWords API Team 

[Mehdi Zare]

Hi Anthony,

I tried different combination, but the main issue is that the only parameter I have on time dimension is Date that doesn't include hour or minute.

Is it possible to access data on hour of date and minute?

CpcBid return max cpc set for keyword, not actual winning bid. How can I access it?




Cheers,

Mehdi

[Yin Niu]

Hi Mehdi, 

The Keyword Performance Report does not support support hour of day as a segment. You could run the report hourly as a workaround to fetch stats.

Thanks,

Yin, AdWords API Team. 

[Mehdi Zare]

Hi Yin,

The only related parameter I see there for making query is Date . Can you please let me know how I can run a query for a specific hour to extract hourly data and then store them?

Thanks,

Mehdi

[Yin Niu]

Hi Mehdi, 

As I have replied, the Keyword Performance Report does not support support hour of day as a segment. You could run the report hourly as a workaround to fetch stats. For example, you can run the report at 1pm, then 2pm again, etc. 

[Mehdi Zare]

Hi,

The only thing I found is HourOfDay attribute from "CAMPAIGN_PERFORMANCE_REPORT" and it's not key-word level. Can you please mention the attribute and report to get hourly data?

What you're saying is that I need to run the report hourly to get hourly data, but I can't figure out which report.

Thanks,

Mehdi

[Yin Niu]

Hi Mehdi, 

The report you are looking for is the Keywords Performance report. This forum discussion discussed about how to get hourly data from reports.