Display network placement performance with Country segmentation

[PPC Developer]

Hi All,

We've been running display network ads targeting multiple countries. It seems that the adwords.com UI doesn't allow us to create a report with Country and Placement at the same time. For instance, I'd like to see foo.com's conversion and cost data in the UK and USA separately.

Then I looked at the API, checked out Criteria Performance report, same limitation : There's no segment for geolocation. 

Is there any way this report could be pulled from AdWords using APIs?

[Shwetha Vastrad (AdWords API Team)]

Hi,

You can use Placement Performance Report to get statistics aggregated at the Placement level and Geo Performance Report to get statistics aggregated at the country/territory level. I'm afraid there isn't a way to map the data available in Placement Performance Report to the Geo Performance Report. You could consider using ValueTrack parameters to get the ID of the location of interest that helped trigger the ad or the ID of the geographical location of the click and the placement targeting criteria for the site where your ad was clicked in your final url or tracking template. Please see this guide for more details on how ValueTrack parameters are mapped to AdWords API report fields.

Regards,
Shwetha, AdWords API Team.