Regarding ROAS Column

[Bimal Ram]

Hi Team,

Please help me to locate the following highlighted column (screenshot attached) from the google ads API.

I'm looking for RAOS and I believe ROAS = Conversion Value/Cost. And when I choose 'ad_group.effective_target_roas' from API, I'm getting the value 0, but in the UI I have values. So please help me to identify the exact ROAS field in the G Ads API.

[Google Ads API Forum Advisor]

Hi,

Thank you for reaching out to the Google Ads API support team.

Kindly note that the provided screenshot is a cropped one, in order to assist you further kindly provide us with the uncropped (complete) UI screenshot of the Google Ads Account with the visibility of the customer ID and also highlight the fields and metrics that you require to retrieve via the Google Ads API.
 

This message is in relation to case "ref:!00D1U01174p.!5004Q02vGGWK:ref" (ADR-00268433)

Thanks,
 

Google Ads API Team