Google ads metrics not extractible from google ads API

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Kai-Lin YANG

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Dec 8, 2022, 11:01:17 AM12/8/22
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Hello, I would like to get the AdRelevance, LandingPageExperience, and DaysToConversion  information from the google ads API at an ad level, may I know if it's possible? Thank you.

I only see ad_group_criterion.quality_info.post_click_quality_score and ad_group_criterion.quality_info.creative_quality_score but it is on an ad_group_criterion level and I need it at an ad level. Please help, thanks!

Google Ads API Forum Advisor

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Dec 12, 2022, 4:07:03 AM12/12/22
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Hi Kai-Lin,

Thanks for reaching out to the Google Ads API Forum.

I understand your concern about getting the “AdRelevance, LandingPageExperience, and DaysToConversion”  information at an ad level. But for us to better assist you with this matter, can you provide us with a complete screenshot of UI fields that you want to retrieve an API report? If it includes errors in API, you can also provide us with complete request and response logs with request ID generated for said report.

Please also note that if you want to retrieve data from ad level, then you may use the ad_group_ad report. See full documentation here.

If you will respond with sensitive information, you can provide it via Reply privately to the author option. If this option is not available, then send it instead on this email address googleadsa...@google.com.

Your response will be highly appreciated to further assist you. Have a great day.

Regards,

Google Logo
Marjorie
Google Ads API Team
 


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Kai-Lin YANG

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Dec 13, 2022, 8:57:46 AM12/13/22
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Hi, for example I would like to retrive these fields, I do not see them in the ad_group_ad report.
Capture d’écran 2022-12-13 à 14.56.24.png

Google Ads API Forum Advisor

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Dec 13, 2022, 11:11:15 AM12/13/22
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Hi Kai-Lin,

Thank you for raising this concern to the Google Ads API support team.

Upon checking the resource mapping, it must be ad_group or ad_group_criterion level, this should be a campaign/ad group criterion. With this, I can confirm that only ad_group_criterion.quality_info.post_click_quality_score and ad_group_criterion.quality_info.creative_quality_score is on an ad_group_criterion level. For the conversion metrics, you may try the segments.conversion_lag_bucket field to be included in the report type. 

Let me know if you have further questions.

Best regards,
Google Logo
Jinky
Google Ads API Team
 


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Kai-Lin YANG

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Dec 13, 2022, 11:14:49 AM12/13/22
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Ok I see, thank you for the clarification. Can you tell me what is the difference between ad_group_criterion and ad_group_audience_view ? Thanks
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Kai-Lin YANG

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