Local Services Ads API not setting MaiximizeConversions

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David Rodecker

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Sep 11, 2025, 3:37:20 PM (11 days ago) Sep 11
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When we attempt to set  "BiddingStrategyType": "MAXIMIZECONVERSIONS"
The request says it works, but infact remains as Manual CPA.
The request actualy only succeeds when we set a value for targetCpaMicros.

Google Ads API Forum Advisor

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Sep 11, 2025, 5:59:47 PM (11 days ago) Sep 11
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Hi,

Thank you for reaching out to the Google Ads API support team.

I would suggest you review this document again to set the bidding strategy of Local Services campaigns. 

To analyse the issue further, please share the below details : 
  • How did you confirm that the bidding strategy type remains as Manual CPA, did you verify this in the Google Ads UI? If so, share the uncropped screenshot of the Google Ads UI. 
  • Complete API logs (request and response with request-id and request header) generated at your end.
If you are using a client library and haven't enabled the logging yet, I would request you to enable logging for the specific client library that you are using. You can refer to the guides Java.NetPHPPythonRuby or Perl to enable logging at your end. For REST interface requests, you can enable logging via the curl command by using the -i flag.

You can send the details via Reply privately to the author option, or direct private reply to this email.

Thanks,
 
Google Logo Google Ads API Team

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[2025-09-11 21:58:56Z GMT] This message is in relation to case "ref:!00D1U01174p.!500Ht01u6TCY:ref" (ADR-00332525)



David Rodecker

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Sep 11, 2025, 11:22:54 PM (11 days ago) Sep 11
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Thank you for the reply; indeed - the bidding strategy type does remain the Manual CPA; we confirmed this in two ways: in the UI, but also in calling the API: LocalServiceCampaigns.

My developer will provide the full request and diagnostics log shortly on this thread.

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Raman Stsefchak

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Sep 12, 2025, 6:08:45 PM (10 days ago) Sep 12
to Google Ads API and AdWords API Forum
I posted a message 4 hours ago and still don't see it in the thread.

Google Ads API Forum Advisor

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Sep 15, 2025, 12:58:38 AM (8 days ago) Sep 15
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Hi,

 

Note that I have removed your response from the forums as it contains the PII information.

Note that we have received your logs. Upon checking, I could confirm that the bidding strategy type is 'Maximize conversions' in the Google Ads UI. When I retrieve the same via the API from the campaign resource using the GoogleAdsService.SearchStream, the same is returned. Refer to the API logs below:
Request:

POST https://googleads.googleapis.com/v21/customers/5037580344/googleAds:searchStream?key=[YOUR_API_KEY] HTTP/1.1

developer-token: **********************
Authorization: Bearer [YOUR_ACCESS_TOKEN]
Accept: application/json
Content-Type: application/json

{
  "query": "SELECT campaign.id, campaign.bidding_strategy, campaign.bidding_strategy_type FROM campaign WHERE campaign.id = 20727001806"
}


Response:

[{
  "results": [
    {
      "campaign": {
        "resourceName": "customers/5037580344/campaigns/20727001806",
        "biddingStrategyType": "MAXIMIZE_CONVERSIONS",
        "id": "20727001806"
      }
    }
  ],
  "fieldMask": "campaign.id,campaign.biddingStrategy,campaign.biddingStrategyType",
  "requestId": "PrBjbTU3PJIEhy2Bbb0A1g",
  "queryResourceConsumption": "66"
}
]
Additionally, I could see that you are using a 'v19' of the Google Ads API. I suggest you upgrade to the latest version, ’v21’, as soon as possible to benefit from new features. You may refer to this documentation on deprecation and sunset for more information regarding the specific deprecation and sunset dates for each available version.

I hope this clarifies.
 

Thanks,
 
Google Logo Google Ads API Team

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[2025-09-15 04:57:55Z GMT] This message is in relation to case "ref:!00D1U01174p.!500Ht01u6TCY:ref" (ADR-00332525)



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