Keyword plan history data discrepancy

[Kieran Parmar]

Hi,

I have exported the historical metrics for several keyword plans, but the monthly searches number for each plan all match one particular plan. There are some keywords that are only in certain plans, and these all come through, but the searches does not match what is shown on the Keyword plan screen or the downloadable csv. 

Can anyone advise why this would be happening please?

Many thanks

Kieran

[Google Ads API Forum Advisor Prod]

Hi Kieran,

Thank you for reaching out to our API support team.

However, regarding the results being processed and returned in the API response, I'm afraid that this is already outside the scope of our API team. For more insight and guidance on the behavior of this feature and what factors affect the results of a keyword plan, I would recommend that you reach out instead to the Google Ads Product Support team. You may reach them via this support link. 

Furthermore, if you will indeed be comparing UI and API results of historical metrics, I would recommend that you check out this guide and ensure that all the filters used are similar.

Should there be significant discrepancies between the UI and API results, you may send the full screenshot of the UI and also the complete request and response logs, with the request-id, so our team can further investigate. 

You may then send the requested details using the Reply privately to author option.

Best regards,

Peter Laurence Napa Oliquino Google Ads API Team

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