The meaning of results from estimate_keyword_traffic file

[veer....@gmail.com]

Hello,

I am using the 'estimate_keyword_traffic.py' file to get keyword details for my list of keywords. I am not sure what the data means exactly and the documentation is unclear. It gives me a CPC,Position, Clicks and Impressions. Does that mean that for that keyword to be at that average position, I will have to pay the amount specified by CPC. If so why can't I get the details what would be the cost at Number 1.

Hoping to hear from you soon.

[Anthony Madrigal]

Hello,

When using the TrafficEstimatorService, it will give you estimated values for fields for the given keywords. The Average Position will be calculated based on what the other fields values are such as the CPC.

Here is our guide on the service, if you have not already seen it. For a more product level overview on the Keyword Planner, please see this guide.

If you have any questions regarding how these values are calculated, please ask the AdWords Community Forum.

Cheers,

Anthony

AdWords API Team