Difference between PLACEMENT PERFOMANCE REPORT data from API and UI

[li...@qualityscore.co]

Hello,

When i'm downloading Placement Performance Report segmented by day from the API and not segmented by day from the UI (display network -> placements) with the same filtering, i get different results when comparing the cost and conversions from the summery provided

what can be the reason for that?

Can it be related to the fact that im downloading on report segmented by day and the other not? (even tough i look at the summery stats) 

Thanks!

[Umesh Dengale]

Hello,

In the AdWords API, the managed placements (status = Managed)  are retrieved using the Placement Performance Report. The automatic placements (status = Automatic) are retrieved using the Automatic Placements performance Report.  Are you comparing only managed placements the AdWords product side with the Placement Performance report in the API? If yes, please provide the SOAP request and response logs for Placement Performance report and report from the AdWords product side. Just click Reply privately to author in the forum when responding. Don't forget to remove the developer token in the output.

Thanks,

Umesh, AdWords API Team.

[Umesh Dengale]

Hi Lior,

In the Placement Performance Report, You could use the Criteria field to get placement information. The PlacementUrl field was duplicate for Criteria in v201502 and it is removed from v201506.

In the Automatic Placement Performance Report, you could use the Domain field to get placement information.

[Umesh Dengale]

Hi Lior,

Could you provide the SOAP XML request and response logs for both reports? Just click Reply privately to author in the forum when responding. Don't forget to remove the developer token in the output.

Regards,

Umesh, AdWords API Team.