Cpcbid returns value NULL even though on Adwords UI there are values in Max.Cpc metric

25 views

Skip to first unread message

Ernest Ferdian

unread,

Nov 9, 2019, 5:22:36 AM11/9/19

to AdWords API and Google Ads API Forum

Client wants to pull max.CPC value on keywords level and chose field cpcbid to pull the value.

Somehow, some of Adwords API returned value NULL for some of the keywords, even though those keywords have max cpc value on Adwords UI.

1. Is this a bug? How can client fix it to get complete max cpc value?
2. Is there any other field, aside from cpcbid, to pull max.cpc value on keyword level?

Thank you!

Google Ads API Forum Advisor Prod

unread,

Nov 11, 2019, 11:25:30 AM11/11/19

to adwor...@googlegroups.com

Hi there,

The CpcBid will return the keyword level Max.CPC bid values. Could you please share the report query along with the client customer Id along with the instances where the CpcBid value is not populating, to check this further? You can share the details privately via Reply privately to author option.

Regards,
Bharani, Google Ads API Team