How to Find Keywords that Generated Calls in Call Only Ads and Call Extensions

[jo...@clearplot.com]

Can someone point me in the right direction on how to retrieve the keyword that triggered the click for call only and call extensions?

I have seen other posts including this one:

https://groups.google.com/forum/m/#!topic/adwords-api/1sS-Ks5q9zE

which is exactly what I'm trying to accomplish.

I would appreciate if someone can let me know how to find/correlate the call metrics with another report to get the keyword.

Thanks

[Teja Makani]

Hello Jorge,

As mentioned in the forum post, you could download the Ad Performance Report and include KeywordId in the report query. You can filter for "Call only ads" by using a predicate on AdType field then you could use Id field of the KeywordsPerformanceReport to match the Id's of the Keywords triggered your "Call only ads". 

For "call extensions", you could use AdId and Criteria fields of the Placeholder Feed Item Report and filter PlaceholderType with 2 (as for "call extensions" placeholder type is 2 refer here for more details).

You could also refer the report sample from here in Java. Code samples in other languages can be found here. Plesae give it a try and let me know if you have any further questions.

Regards,
Sai Teja, AdWords API Team.