API Limits for Large Client with 100 million products

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B R

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Feb 2, 2017, 1:45:52 AM2/2/17
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Dear Adwords API Support,

I am evaluating creating dynamic Adwords text ads using ad customizers for a new client with 100 million products. 

On the Adwords Account Limits page, I saw there are several limitations to this projects success. 
What is the process for getting increases for the extraordinary large client with commensurate ad spend?

Targeting limits:
5 million ad group targeting items like keywords. We will need 100 million keywords

Limits for Business Data and Feeds
5 million rows or feed items per account for dynamic ads, ad customizers, and extensions. We will need 100 million rows in the business data feed

Thanks!

Peter Oliquino

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Feb 2, 2017, 3:15:51 AM2/2/17
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Hi,

This seems to be out of scope for our team. Regarding the limits of the AdWords product in general, you may get in contact with the AdWords Community Forum.

Thanks and regards,
Peter
AdWords API Team

Zweitze

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Feb 2, 2017, 5:17:40 AM2/2/17
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You should reach out to your Google account representative. They can help, either by lifting restrictions or advising on a structure with multiple accounts.

And they will do a lot for you. Once they realize you want to spend (for instance) 0.10 on every keyword daily, Google staff will be all over you.
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