Difference summary of clicks in Geo Performance Report and Campaign Performance Report

[Dũ Đoàn]

Dear AdWords API and Google Ads API Support team,

I have a question about the difference clicks total in Geo Performance Report and Campaign Performance Report.

I send 2 request by Geo Performance Report and Campaign Performance Report with same clientCustomerId, same dateRange (min, max) but summary of clicks response is different.

• With reportType = CAMPAIGN_PERFORMANCE_REPORT: summary of clicks response = 232.
• With reportType = GEO_PERFORMANCE_REPORT: summary of clicks response = 0.

I know that in 2 reportType, summary of clicks can be matched or not matched because of difference level. But in this case, it is seem that clicks value is invalid in GEO_PERFORMANCE_REPORT.

- Request by reportType = CAMPAIGN_PERFORMANCE_REPORT

Method: POST

clientCustomerId: xxxxxxx

URL: https://adwords.google.com//api/adwords/reportdownload/v201809 

includezeroimpressions: false

Body Content:

<?xml version="1.0" encoding="UTF-8" standalone="yes"?>

<reportDefinition

    xmlns:ns2="https://adwords.google.com/api/adwords/cm/v201809">

    <ns2:selector>

        <ns2:fields>Date</ns2:fields>

        <ns2:fields>CampaignId</ns2:fields>

        <ns2:fields>CampaignName</ns2:fields>

        <ns2:fields>AdNetworkType1</ns2:fields>

        <ns2:fields>Device</ns2:fields>

        <ns2:fields>Impressions</ns2:fields>

        <ns2:fields>Clicks</ns2:fields>

        <ns2:fields>Conversions</ns2:fields>

        <ns2:fields>AllConversions</ns2:fields>

        <ns2:fields>CrossDeviceConversions</ns2:fields>

        <ns2:fields>ViewThroughConversions</ns2:fields>

        <ns2:fields>ConversionValue</ns2:fields>

        <ns2:fields>Cost</ns2:fields>

        <ns2:fields>SearchImpressionShare</ns2:fields>

        <ns2:fields>SearchRankLostImpressionShare</ns2:fields>

        <ns2:fields>SearchBudgetLostImpressionShare</ns2:fields>

        <ns2:fields>AbsoluteTopImpressionPercentage</ns2:fields>

        <ns2:fields>TopImpressionPercentage</ns2:fields>

        <ns2:fields>SearchTopImpressionShare</ns2:fields>

        <ns2:fields>SearchAbsoluteTopImpressionShare</ns2:fields>

        <ns2:fields>SearchRankLostTopImpressionShare</ns2:fields>

        <ns2:fields>SearchRankLostAbsoluteTopImpressionShare

        </ns2:fields>

        <ns2:fields>SearchBudgetLostTopImpressionShare</ns2:fields>

        <ns2:fields>SearchBudgetLostAbsoluteTopImpressionShare

        </ns2:fields>

        <ns2:dateRange>

            <ns2:min>20191213</ns2:min>

            <ns2:max>20191213</ns2:max>

        </ns2:dateRange>

    </ns2:selector>

    <ns2:reportName>dsp_report_adwords_campaign

    </ns2:reportName>

    <ns2:reportType>CAMPAIGN_PERFORMANCE_REPORT</ns2:reportType>

    <ns2:dateRangeType>CUSTOM_DATE</ns2:dateRangeType>

    <ns2:downloadFormat>GZIPPED_CSV</ns2:downloadFormat>

</reportDefinition>

- Request by reportType = GEO_PERFORMANCE_REPORT

Method: POST 

clientCustomerId: xxxxxxx 

URL: https://adwords.google.com//api/adwords/reportdownload/v201809

includezeroimpressions: false

Body Content:

<?xml version="1.0" encoding="UTF-8" standalone="yes"?>

<reportDefinition

    xmlns:ns2="https://adwords.google.com/api/adwords/cm/v201809">

    <ns2:selector>

        <ns2:fields>Date</ns2:fields>

        <ns2:fields>CampaignId</ns2:fields>

        <ns2:fields>CampaignName</ns2:fields>

        <ns2:fields>AdNetworkType1</ns2:fields>

        <ns2:fields>CountryCriteriaId</ns2:fields>

        <ns2:fields>RegionCriteriaId</ns2:fields>

        <ns2:fields>MetroCriteriaId</ns2:fields>

        <ns2:fields>CityCriteriaId</ns2:fields>

        <ns2:fields>Impressions</ns2:fields>

        <ns2:fields>Clicks</ns2:fields>

        <ns2:fields>Cost</ns2:fields>

        <ns2:fields>ViewThroughConversions</ns2:fields>

        <ns2:fields>Conversions</ns2:fields>

        <ns2:fields>ConversionValue</ns2:fields>

        <ns2:fields>AllConversions</ns2:fields>

        <ns2:fields>CrossDeviceConversions</ns2:fields>

        <ns2:dateRange>

            <ns2:min>20191213</ns2:min>

            <ns2:max>20191213</ns2:max>

        </ns2:dateRange>

    </ns2:selector>

    <ns2:reportName>dsp_report_adwords_geo_145196636_16902495268600</ns2:reportName>

    <ns2:reportType>GEO_PERFORMANCE_REPORT</ns2:reportType>

    <ns2:dateRangeType>CUSTOM_DATE</ns2:dateRangeType>

    <ns2:downloadFormat>GZIPPED_CSV</ns2:downloadFormat>

</reportDefinition>

I hope to receive your response as soon as possible.

Thank you very much!

Sincerely!

Du Doan.

[Google Ads API Forum Advisor Prod]

Hi,

The Geo Performance Report doesn't support app campaigns, so if you have app campaigns, they won't reflect in your report.

If your campaigns are different, please provide your report definitions and your results through reply privately to author so I can further investigate.

Regards,
Anthony
Google Ads API Team 

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