Converted clicks and cost by converted click for Ad group criterion (Keywords, Placements)

[Richard]

Hi !

In the Adwords Editor App and the Adwords website, in a add group, I can filter keywords or placements by {converted clicks} and {cost per converted click}.

How can I do the same filter via the Adwords API?

Or, how can I get {converted clicks} and {cost per converted click} datas for keywords and placements?

I found this service: ConversionTrackerStats but how can I use it with keywords and placements?

For information, my current php code is:

  $adGroupCriterionService = $user->GetService('AdGroupCriterionService', ADWORDS_VERSION);

  // Create selector.

  $selector = new Selector();

  $selector->fields = array('KeywordText', 'KeywordMatchType', 'Id', 'CpcBid');

  $selector->dateRange = new DateRange('20150401', '20150430');

  // Create predicates.

  $selector->predicates[] = new Predicate('AdGroupId', 'IN', array($adGroupId));

  $selector->predicates[] = new Predicate('CriteriaType', 'IN', array('KEYWORD', 'PLACEMENT'));

[Josh Radcliff (AdWords API Team)]

Hi,

All performance stats (such as Cost, Impressions, ConvertedClicks, CPC, etc.) are available in API reports. You can see the full list of available reports and report fields here.

For your particular use case, the KEYWORDS_PERFORMANCE_REPORT and PLACEMENT_PERFORMANCE_REPORT are a good fit.

Thanks,

Josh, AdWords API Team

[Richard]

Thanks !