Audience details (website visitors, combined list,similar audience,in-market audience, Detailed demographics, youtube users, customer list)

[Arnab Ganguly]

Hello All,

I want to create a custom audience list with following types [website visitors, combined list,similar audience,in-market audience, Detailed demographics, youtube users, customer list].

How do I do it using google Adwords python API.

I also see in my requirements different types of  in-market audience like [Computers & Peripherals, Autos & Vehicles]

different type of website visitors [Seasonal Audience, RLSA_Page_Graphic Tees_7 Days]

same for each of the types.Is there any file where I can get all different values and respective target ids ?

Note: in-market-categories.tsv I have found in-market categories what about other types.

TIA,

-A

[Google Ads API Forum Advisor Prod]

Hi Arnab,

Thank you for reaching out. Please see this guide for creating UserLists from different audience types. If you are adding this audience to an ad group, you can use the CriterionUserInterest targeting type (same process for adding to campaigns but under CampaignCriterionService). Please see here to find the different Criterion IDs available for in-market and affinity types. You can see these targeting samples to help you get started. Let us know if you have any further questions or concerns.

Regards,
Anthony
Google Ads API Team

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[Arnab Ganguly]

Hey Anthony,

Thanks for your reply.

I am seeing  Type as Youtube Users and Audience as  B - Viewers videos - 540 days, YouTube_All Videos_540 Days from UI.Do we have such criteria ids defined anywhere, can this be achieved using API?

-A