How to get the average cpc of a google shopping product ?

[m...@quentinleilde.com]

Hi there.

I would like to know if it is possible to get the average cpc of a google shopping product (ProductPartition?) ?

I looked into TrafficEstimatorService with CampaignEstimateRequest>AdGroupEstimateRequest->KeywordEstimateRequest but I think this is only for keyword (\Google\AdsApi\AdWords\v201708\cm\Keyword).

Could help me please ?

Thanks

[Vincent Racaza (AdWords API Team)]

Hi,

The AverageCpc and other metrics can be retrieved only using reports. For the AverageCpc of a product level, you can retrieve it using the Shopping Performance Report. There is also an AverageCpc metric in the product partition level using Product Partition Report.

Let me know if you have further clarifications.

Thanks,

Vincent

AdWords API Team

[que...@itrc.fr]

Hello.

Ok this what I'm looking for.

Do you have any code snippet on how to use shopping performance report ?

Thanks a lot.

[Vincent Racaza (AdWords API Team)]

Hi,

You can check this guide on how to create reports in the AdWords API. You can refer to this reporting example (in Java). This example is also available to other client libraries that we support. You can just change the report type on this example to Shopping Performance Report.