includeZeroImpressions filter in performance reports

[Tirtha Ghosh Dastidar]

Hi Guys,

Can you please confirm the validity of my understanding >> When we download the adwords performance reports via the api, default setting for performance reports is set to "includeZeroImpressions=False". This should download all data with "non-zero" impressions ONLY. When we explicitly mention "includeZeroImpressions=True", we get "zero" impressions ONLY.

1. Is the above statement true?

2. How can I download all perf data at once ? "zero" + "non-zero".

3. Often I have seen data with zero impressions even when we download without any explicit filters.

Appreciate the help !

[Luis Xander Talag (AdWords API Team)]

Hi Tirtha,

When you set the "includeZeroImpressions=False", you will retrieve all the data with non-zero impressions. On the other hand, if you set the "includeZeroImpressions=True", you should be able to retrieve all the data that has both zero and non-zero impressions. You may check this guide for more information about zero impressions.

To further investigate the item #3 you specified, could you provide the complete report definition you used and the sample data as well as your clientCustomerId? Please reply via Reply privately to author.

Thanks and regards,

Luis

AdWords API Team