Universal campaign : Set a target cost per install to false

[adrielmar...@gmail.com]

Hi, 
Recently on google ads UI the option to not set the CPA is available (see attached image). But I couldn't find the way to reproduce the same setting when I create the campaign over ads API.  

Does this setting exist or is there a way to reproduce this setting  on Google ads API ?

Thanks

[Google Ads API Forum Advisor]

Hello,

Thank you for reaching out to us.

Can you check on this guide and let us know if this is what you're looking for?

Regards,

Mark Kevin Albios Google Ads API Team

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[adrielmar...@gmail.com]

Thank you for your replay, 

Yes I'm looking for this type of setting. Indeed I try to create my campaign over the API with the following setting  :
bidding_strategy_goal_type = OPTIMIZE_INSTALLS_TARGET_INSTALL_COST 
advertising_channel_sub_type = APP_CAMPAIGN

If I use taget_cpa as bidding strategy, everything is working as expected.
But I'm looking for a solution where I do not have to set any Bidding strategy. On google Ads UI it looks like it's possible. 

If I create campaign on Ads UI with the setting I want then read the data with the API, I can see that the campaign doesn't have any Bidding strategy (no taget_cpa, no manual_cpc, no target_spend...), and the bidding_strategy_goal_type is set to 'UNKNOWN". If I try to use the exact same setting to create my ad, I get some error saying that the Bidding strategy is mandatory. 

Regards, 

[Google Ads API Forum Advisor]

Hi Maxime,

Thanks for reaching out. Can you please provide us with your complete request and response? Are you able to omit the campaign_bidding_strategy field in your request?

The documentation doesn't seem to explicitly state that the campaign_bidding_strategy is required. 

Thanks,
Matt
Google Ads API Team

Matt Google Ads API Team

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