Increasing Mobile App Engagement

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cvit sandeep

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Aug 11, 2015, 6:12:43 AM8/11/15

to AdWords API Forum, va...@innomindtech.in

Hello Adword Team,

When we adding mobile app install ad under the SEARCH(advertisingChannelType) and SEARCH_MOBILE_APP(advertisingChannelSubType) we getting error like this

"OperationAccessDenied.OPERATION_NOT_PERMITTED_FOR_CAMPAIGN_TYPE @ operations[0].operand.ad; trigger:'SEARCH(SEARCH_MOBILE_APP)". But it is fine adding under the

DISPLAY (advertisingChannelType) and DISPLAY_MOBILE_APP (advertisingChannelSubType). How can we add mobile app install ad under search campaign?

This is the code we are using to ad

function addMobileEngagement($groupId, $appStoreText, $headlineText, $description1Text, $description2Text, $lookupId, $scheme, $hostPath, $devicePreference){

$adGroupAdServiceMobile = $this->GetService('AdGroupAdService', ADWORDS_VERSION);

// Create the template ad.

$appEngagementAd = new TemplateAd();

if($appStoreText == 'appstore'){

$appEngagementAd->displayUrl = "itunes.apple.com";

}

else{

$appEngagementAd->displayUrl = "play.google.com";

}

$appEngagementAd->name = $scheme;

$appEngagementAd->templateId = 453;

//$devicePreference = 30002;

if($devicePreference == 30002){

$appEngagementAd->devicePreference = 30001;

}

if($appStoreText == 'appstore'){

$appEngagementAd->finalAppUrls = new AppUrl();

$appEngagementAd->finalAppUrls->url = "ios-app://".$lookupId."/".$scheme."/".$hostPath."";

$appEngagementAd->finalAppUrls->osType = "OS_TYPE_IOS";

}

else{

$appEngagementAd->finalAppUrls = new AppUrl();

$appEngagementAd->finalAppUrls->url = "android-app://".$lookupId."/".$scheme."/".$hostPath."";

$appEngagementAd->finalAppUrls->osType = "OS_TYPE_ANDROID";

}

// Create the template elements for the ad. You can refer to

// https://developers.google.com/adwords/api/docs/appendix/templateads

// for the list of available template fields.

$headline = new TemplateElementField();

$headline->name = "headline";

$headline->fieldText = $headlineText;

$headline->type = "TEXT";

$description1 = new TemplateElementField();

$description1->name = "description1";

$description1->fieldText = $description1Text;

$description1->type = "TEXT";

$description2 = new TemplateElementField();

$description2->name = "description2";

$description2->fieldText = $description2Text;

$description2->type = "TEXT";

$appId = new TemplateElementField();

$appId->name = "appId";

$appId->fieldText = $lookupId;

$appId->type = "TEXT";

$appStore = new TemplateElementField();

$appStore->name = "appStore";

if($appStoreText == 'appstore'){

$appStore->fieldText = "1";

}

else{

$appStore->fieldText = "2";

}

$appStore->type = "ENUM";

$adData = new TemplateElement();

$adData->uniqueName = "adData";

$adData->fields = array($headline, $description1, $description2, $appId,

$appStore);

$appEngagementAd->templateElements = array($adData);

// Create ad group ad.

$adGroupAd = new AdGroupAd();

$adGroupAd->adGroupId = $groupId;

$adGroupAd->ad = $appEngagementAd;

// Set additional settings (optional).

$adGroupAd->status = 'ENABLED';

// Create operation.

$operation = new AdGroupAdOperation();

$operation->operand = $adGroupAd;

$operation->operator = 'ADD';

$operations = array($operation);

// Make the mutate request.

$result = $adGroupAdServiceMobile->mutate($operations);

return $result;

}

Correspong xml request and respose will be given below

[Jul 23 2015 06:45:18.000000 - ERROR] POST /api/adwords/cm/v201409/AdGroupAdService HTTP/1.1

Host: adwords.google.com

Connection: Keep-Alive

User-Agent: PHP-SOAP/5.5.12, gzip

Accept-Encoding: gzip, deflate

Content-Encoding: gzip

Content-Type: text/xml; charset=utf-8

SOAPAction: ""

Content-Length: 738

Authorization: Bearer ya29.uQGJh3jWkV8VdOZnFlRqbxGY9he-FJMnGQ3B4cXwdu4Mu1w5ms5voQwOU_3X6YzWkD73

<?xml version="1.0" encoding="UTF-8"?>

<SOAP-ENV:Envelope xmlns:SOAP-ENV="http://schemas.xmlsoap.org/soap/envelope/" xmlns:ns1="https://adwords.google.com/api/adwords/cm/v201409" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance">

<SOAP-ENV:Header>

<ns1:RequestHeader>

<ns1:clientCustomerId></ns1:clientCustomerId>

<ns1:developerToken></ns1:developerToken>

<ns1:userAgent>(AwApi-PHP/5.7.1, Common-PHP/5.7.1, PHP/5.5.12)</ns1:userAgent>

</ns1:RequestHeader>

</SOAP-ENV:Header>

<SOAP-ENV:Body>

<ns1:mutate>

<ns1:operations>

<ns1:operator>ADD</ns1:operator>

<ns1:operand>

<ns1:adGroupId>22094150829</ns1:adGroupId>

<ns1:ad xsi:type="ns1:TemplateAd">

<ns1:displayUrl>play.google.com</ns1:displayUrl>

<ns1:finalAppUrls>

<ns1:url>android-app://com.example.demogame/loadlevel?level=mars</ns1:url>

<ns1:osType>OS_TYPE_ANDROID</ns1:osType>

</ns1:finalAppUrls>

<ns1:templateId>453</ns1:templateId>

<ns1:templateElements>

<ns1:uniqueName>adData</ns1:uniqueName>

<ns1:fields>

<ns1:name>headline</ns1:name>

<ns1:type>TEXT</ns1:type>

<ns1:fieldText>varun</ns1:fieldText>

</ns1:fields>

<ns1:fields>

<ns1:name>description1</ns1:name>

<ns1:type>TEXT</ns1:type>

<ns1:fieldText>varun against players online</ns1:fieldText>

</ns1:fields>

<ns1:fields>

<ns1:name>description2</ns1:name>

<ns1:type>TEXT</ns1:type>

<ns1:fieldText>cvit is against you</ns1:fieldText>

</ns1:fields>

<ns1:fields>

<ns1:name>appId</ns1:name>

<ns1:type>TEXT</ns1:type>

<ns1:fieldText>com.example.demogame</ns1:fieldText>

</ns1:fields>

<ns1:fields>

<ns1:name>appStore</ns1:name>

<ns1:type>ENUM</ns1:type>

<ns1:fieldText>2</ns1:fieldText>

</ns1:fields>

</ns1:templateElements>

<ns1:name>Ad for demo game</ns1:name>

</ns1:ad>

<ns1:status>ENABLED</ns1:status>

</ns1:operand>

</ns1:operations>

</ns1:mutate>

</SOAP-ENV:Body>

</SOAP-ENV:Envelope>

HTTP/1.1 500 Internal Server Error

Content-Type: text/xml; charset=UTF-8

Content-Encoding: gzip

Date: Thu, 23 Jul 2015 04:45:24 GMT

Expires: Thu, 23 Jul 2015 04:45:24 GMT

Cache-Control: private, max-age=0

X-Content-Type-Options: nosniff

X-Frame-Options: SAMEORIGIN

X-XSS-Protection: 1; mode=block

Content-Length: 559

Server: GSE

<?xml version="1.0"?>

<soap:Envelope xmlns:soap="http://schemas.xmlsoap.org/soap/envelope/">

<soap:Header>

<serviceName>AdGroupAdService</serviceName>

<methodName>mutate</methodName>

</ResponseHeader>

</soap:Header>

<soap:Body>

<soap:Fault>

<faultcode>soap:Server</faultcode>

<faultstring>[OperationAccessDenied.OPERATION_NOT_PERMITTED_FOR_CAMPAIGN_TYPE @ operations[0].operand.ad; trigger:'SEARCH(SEARCH_MOBILE_APP)']</faultstring>

<message>[OperationAccessDenied.OPERATION_NOT_PERMITTED_FOR_CAMPAIGN_TYPE @ operations[0].operand.ad; trigger:'SEARCH(SEARCH_MOBILE_APP)']</message>

<ApplicationException.Type>ApiException</ApplicationException.Type>

<fieldPath>operations[0].operand.ad</fieldPath>

<trigger>SEARCH(SEARCH_MOBILE_APP)</trigger>

<errorString>OperationAccessDenied.OPERATION_NOT_PERMITTED_FOR_CAMPAIGN_TYPE</errorString>

<ApiError.Type>OperationAccessDenied</ApiError.Type>

<reason>OPERATION_NOT_PERMITTED_FOR_CAMPAIGN_TYPE</reason>

</errors>

</ApiExceptionFault>

</detail>

</soap:Fault>

</soap:Body>

</soap:Envelope>

Thanks and Regards

Sandeep cv

Umesh Dengale

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Aug 11, 2015, 5:00:16 PM8/11/15

to AdWords API Forum, va...@innomindtech.in

Hi Sandeep,

From 07/01/2015, only the App install Ads are allowed with Search Network Only(SEARCH) and subtype mobile app install campaign (SEARCH_MOBILE_APP). You got OperationAccessDenied.OPERATION_NOT_PERMITTED_FOR_CAMPAIGN_TYPE error because you created the App reengagement ad with the Search Network Only and subtype mobile app install campaign. Check out updates for mobile app install ads on the search network on our blog.

Regards,

Umesh, AdWords API Team.

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