How to get meta and performance data for Dynamic Search Ads?

[Emmanuel]

Hi,

Looking at the reports, I see the Keywordless Category Report and Keywordless Query Report mention they provide the meta and performance data about DSAs.

However, in the Ad Performance Report, one of the Ad types is DYNAMIC_SERACH_AD.

Which report is best suited for downloading this data?

Emmanuel

[Michael Cloonan (AdWords API Team)]

Hello Emmanuel,

The Keywordless Category and Query Reports are specific to DSA ads, and may provide more useful information specifically pertaining to DSAs. The Ad Performance Report includes information for all ads, whether DSAs or otherwise, and will allow you to compare them against each other but may not have information as specifically relevant to DSAs. The specific report you want to use will depend on what information you want to extract from the reports. The Keywordless Category Report has category information and the Keywordless Query Report has query information that would not normally be available in the Ad Performance Report.

You can view more information on what information is available in which reports on our Report Types page.

Regards,

Mike, AdWords API Team