Why cant i Geo Target an Ad Group ?

[giles bodger]

Hi all,

We have several campaigns that we split into specific ad groups to target customers in certain areas of the country by keywords. We now want to specifically geo-target those ad groups for example London, Manchester and Birmingham say, targeting specifically those people that click from within those areas. We will also want to negate all the positive targeting of these ad groups from 1 "catch all" ad group that will cover the rest of the country say.

Reading up on the API docs and the forums, i cannot find anywhere that allows this, and it seems that a suggestion is to create as many campaigns as you need to do this as it appears you can geo-target at CAMPAIGN LEVEL ONLY

Can i ask if there is any move to allow this to filter down to ad group level ?

I dont really want to have to go and create 1000s of campaigns in order to do this as i already have several hundred campaigns with multiple specific ad groups

I cant see why Google would not have this facility.

I can see from the account limits that we have 10,000 campaigns max, each of these can have 20,000 ad groups

I would rather deal with multiple ad groups within 1 campaign that have to manage multiple campaigns

The targeting we want to achieve could easily blow out that 10,000 campaigns per account number

any help would be appreciated

cheers

Giles

[Dhanya Sundararaju (AdWords API Team)]

Hi Giles,

I am afraid geotargeting is still available only at campaign level via the web interface. Therefore, there are no services for the same at the API level as well. Please keep an eye on our blog for any recent updates. You may post your question on the advertisers community forum as the product experts there would be better equipped to assist you.

Regards,
Dhanya, AdWords API Team