Hi guys,
I'm downloading some reports to be used in an application I'm building but have noticed that the number of clicks associated with a search term in the UI are often higher than the number of clicks associated with the search term during the same time period.
The AWQL query being used is as follows:
"SELECT CampaignId, AdGroupId, Query, Clicks, Conversions, QueryTargetingStatus, KeywordId
FROM SEARCH_QUERY_PERFORMANCE_REPORT
WHERE Conversions < 1 AND
Clicks != 0
DURING LAST_30_DAYS"
And my date range is currently set to "30 days up to today"
As an example one of our search terms is showing as having 60 clicks in the UI but 52 in the report.
Could you please explain the reason behind the discrepancy?