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hazar hayat
Nov 28, 2018, 10:35:43 AM11/28/18
to AdWords API and Google Ads API Forum
It seems that landing page data for those clicks where user click the site link is not available in the Landing Page Report. We are downloading this report from the API to analyze the landing pages performance but the site links urls data is missing in the report.
We have these sitelinks clicks landings in our internal logs with valid GCLID(verified from click performance report) that confirms that sitelink URL was used for the landing page but data for the same URL is missing in the Landing Page Report.
Some data in the report has two dashes ( -- ) for the ExpandedFinalUrlString field, I think these row contain the aggregate data for site links but the site links URL is missing that we need for the analysis.
We are using the below report definition xml.
__rdxml=%3c%3fxml+version%3d%221.0%22+encoding%3d%22utf-8%22%3f%3e%3creportDefinition%3e%3cselector+xmlns%3d%22https%3a%2f%2fadwords.google.com%2fapi%2fadwords%2fcm%2fv201806%22%3e%3cfields%3eDate%3c%2ffields%3e%3cfields%3eExpandedFinalUrlString%3c%2ffields%3e%3cfields%3eClicks%3c%2ffields%3e%3cfields%3eImpressions%3c%2ffields%3e%3cfields%3eCost%3c%2ffields%3e%3cfields%3eDevice%3c%2ffields%3e%3cfields%3eAveragePosition%3c%2ffields%3e%3cfields%3eConversions%3c%2ffields%3e%3cfields%3eAdGroupId%3c%2ffields%3e%3cfields%3eAdGroupName%3c%2ffields%3e%3cfields%3eCampaignId%3c%2ffields%3e%3cfields%3eCampaignName%3c%2ffields%3e%3cdateRange%3e%3cmin%3e20181101%3c%2fmin%3e%3cmax%3e20181101%3c%2fmax%3e%3c%2fdateRange%3e%3c%2fselector%3e%3creportName+xmlns%3d%22https%3a%2f%2fadwords.google.com%2fapi%2fadwords%2fcm%2fv201806%22%3eLANDING_PAGE_REPORT%3c%2freportName%3e%3creportType+xmlns%3d%22https%3a%2f%2fadwords.google.com%2fapi%2fadwords%2fcm%2fv201806%22%3eLANDING_PAGE_REPORT%3c%2freportType%3e%3cdateRangeType+xmlns%3d%22https%3a%2f%2fadwords.google.com%2fapi%2fadwords%2fcm%2fv201806%22%3eCUSTOM_DATE%3c%2fdateRangeType%3e%3cdownloadFormat+xmlns%3d%22https%3a%2f%2fadwords.google.com%2fapi%2fadwords%2fcm%2fv201806%22%3eGZIPPED_XML%3c%2fdownloadFormat%3e%3c%2freportDefinition%3e&developerToken=REDACTED&Authorization=REDACTED
Thanks
Teja Makani
Nov 28, 2018, 5:35:49 PM11/28/18
to AdWords API and Google Ads API Forum
Hello Hazar,
The Landing Page report includes all statistics aggregated by default by the UnexpandedFinalUrlString, one row per the URL string. Sometimes when the values for those specific fields are not available the results might be shown as '--'. You could also try using Final Url Report. Both the report types only return the available Final URLs and the Tracking template URLs in the account. If you're looking to map the Click back to the specific Sitelink, it might not be possible to do so, as the click may be occurred depending on the targeting criteria that triggered the ad. However if you could share the client customer id I will be able to take a look and investigate further. You could use reply privately to the author option while sharing the details request.
Regards,
Sai Teja, AdWords API Team.
The Landing Page report includes all statistics aggregated by default by the UnexpandedFinalUrlString, one row per the URL string. Sometimes when the values for those specific fields are not available the results might be shown as '--'. You could also try using Final Url Report. Both the report types only return the available Final URLs and the Tracking template URLs in the account. If you're looking to map the Click back to the specific Sitelink, it might not be possible to do so, as the click may be occurred depending on the targeting criteria that triggered the ad. However if you could share the client customer id I will be able to take a look and investigate further. You could use reply privately to the author option while sharing the details request.
Regards,
Sai Teja, AdWords API Team.
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