Differences in keyword planner results using API and UI

[Line Rahal]

Hello Google!

I am using the keyword planner API and UI to have forecast stats of keywords (generate_forecast_metrics function).

With the API, using the account 'LOD_G_UK_Telco_Origin Broadband LTD_Origin Broadband LTD', country: GB, language: english, and for the keyword {'bid': 1, 'target': 'BROAD', 'text': '+superfast +broadband'}, I get the following estimate (next quarter): {('+superfast +broadband',

  'BROAD'): KeywordEstimate(hits=11917, clicks=723, cost=551.73, average_cpc=0.76)}.
Using the UI, I get what you can see attached: average_cpc = 0.77, different number of estimated clicks, different estimated cost, etc.

Would you know what is the reason for this difference?
Thanks in advance for your help.

Regards,

Line Rahal

[Google Ads API Forum Advisor Prod]

Hi,

Can you please reply privately to author your SOAP request and response so I can see if there is any mismatch between how you made the request in the API and UI?

Thanks,
Anthony
Google Ads API Team

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[Amandeep Walia]

same issue. How we can get the suggested daily budget through api? Which we can see in UI

[Google Ads API Forum Advisor Prod]

Hello,

Unfortunately, this data is not available in the API. Please follow our blog for updates.

Regards,

Anthony
Google Ads API Team

Anthony Google Ads API Team

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