AdWords API top of first page bid

20 views

Skip to first unread message

Web Group

unread,

Aug 27, 2019, 3:00:14 AM8/27/19

to AdWords API and Google Ads API Forum

Using the PHP library.

I am having trouble figuring out how to find the top of first page bid est.

I would like to increase all keyword Max CPC to the top of first page bid est using the AdWord's API.

Google Ads API Forum Advisor Prod

unread,

Aug 27, 2019, 5:22:07 AM8/27/19

to adwor...@googlegroups.com

Hi,

Thanks for raising your concern.

You can either use the TopOfPageCpc field of Criteria Performance Report and Keywords Performance Report to get the estimate of the CPC bid required in order to show your ad on the top of the first page of search results. Then, you may now change the max CPC based on the returned value.

Moving forward on setting the bids, you may then follow this guide for setting new bids based on the returned value of TopOfPageCpc field.

Let me know if this will helps.

Also, you can use bid modifiers to increase or decrease your bids by referring to this guide.

Regards,
Ejay
Google Ads API Team