Google Ads extension performance query

[Subhash]

Hi there

I am trying to understand from the API documentation which view I might use to generate ad extension performance at campaign and ad group level. By this I mean the impressions, clicks and conversions generated by clicks on a specific ad extension applied to a specific campaign and ad group.

Thanks

[Google Ads API Forum Advisor]

Hi,

Thanks for reaching out to Google Ads API Forum.

Please note that some Ad Extensions are deprecated. We recommend that you migrate to Assets as soon as possible.

With regards to your concern, Asset based extensions are the recommended approach, since Extension setting services and Feed services are already depreciated. There are two steps in creating an asset-based extension, first is to create a new asset and second is associate the asset with a campaign, ad group, or customer. You may check the following documentation below for more information. 

However, if this is not what you are looking for, then can you provide more context about your issue / concern so that we can provide guidance accurately or route you to the correct support team regarding your concern?

Links included in this email:

• Ad Extensions - https://developers.google.com/google-ads/api/docs/extensions/overview 
• Migrate to Assets - https://developers.google.com/google-ads/api/docs/extensions/assets/migrating-extensions 
• Asset based extensions - https://developers.google.com/google-ads/api/docs/extensions/assets/asset-extensions 
• Create a new asset - https://developers.google.com/google-ads/api/docs/extensions/assets/asset-extensions#create_an_asset 
• Associate the asset with a campaign, ad group, or customer - https://developers.google.com/google-ads/api/docs/extensions/assets/asset-extensions#associate_the_asset_with_a_resource 

Regards,

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[Subhash]

Hi there

Thanks, this is useful but does not answer my specific question.

Assuming I use asset-based extensions, which API view would I use to pull performance data for asset-based extensions (including sitelinks specifically).

Best,

[Google Ads API Forum Advisor]

Hi,

Thank you for your response.

To answer your question, Asset-based extension performance statistics can be requested from the asset_field_type_view report as you may see here (https://developers.google.com/google-ads/api/docs/extensions/assets/asset-extensions#reports). You may utilize asset_field_type_view report's query builder (https://developers.google.com/google-ads/api/fields/v13/asset_field_type_view_query_builder) to quickly build and validate your query.

Let us know if you have any further clarifications.

Regards,

Google Ads API Team

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