Extra impressions when including Click Type

[Johan Wallinder]

Hello,

We've noticed that including click type in our reporting queries has lead to some unexpected results. In one case recently, a customer saw e few thousand extra impressions (all credited to the click type "SITELINKS") when compared to what they see in the UI. Could you help explain what happens with the data when Click Type is included?

Best Regards

Johan Wallinder

[Google Ads API Forum Advisor Prod]

Hi Johan,

Can you please share your report query, its results and your CID through reply privately so that we can further investigate?

Thanks,
Anthony

Anthony Google Ads API Team

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[chris...@funnel.io]

Hello Anthony,

Chris here, I work with Johan at Funnel.  We understand the values in the UI match, but I am still unsure why or how the value of 'Impressions' changes whether or not we have 'Click Type' included.  The problem we have is that our impressions value changes dependant on if Click Type is included, and this seems incorrect.  

Best Regards,

Chris Valle

[Google Ads API Forum Advisor Prod]

Hi Chris,

I spoke with Johan and saw that the values are also seeing these issues in the Google Ads UI as well. I recommended he reach out to the product team since they may be able to determine why segmenting the data results in extra impressions. 

Regards,