>>>> Engineers and other experts had been working for years on the
>>>> circuit design and logic design of the computer. One day we were
>>>> introduced to a arty-looking man who arrived in the computer room.
>>>> He explained that he had come to "design the computer".
>>> Well that *is* the important part of the job. It is to arty types anyhows.
>> It is a philosophy that's worked quite well for Apple. Presumably the
>> rationale is, if somebody has taken the trouble to carefully design
>> the exterior, that implies that somebody has also taken the trouble
>> to carefully design the functional bits inside. The medium is the message.
>> Not an infallible rule, of course. Can't always judge a book by its cover.
> Agreed, but lucky for Apple, the rest of the industry has placed the
> bar extremely low. Especially on the inside.
Thats not true of the iphone.
Or the Mac either, Apple eventually ended up doing things the way everyone else did.
That is a suit with brains: Professor Tom Kilburn:
http://en.wikipedia.org/wiki/Tom_Kilburn
The suit next to him is one of the Ferranti family, possibly Basil de
Ferranti managing director and part owner of the Ferranti company which
built the computer in conjunction with Manchester University.
He was one of those people with technical knowledge and skill who wore a
suit because it was customary at the time. He was not an "empty suit".
He was a descendant of Sebastian Ziani de Ferranti:
http://en.wikipedia.org/wiki/Sebastian_de_Ferranti
This was in the UK in the early 1960s. The use of "suit" to mean a
business excutive (often derogatively) originated in the US. The first
quotation in the OED is approx. 15 years later:
1979 T. Sullivan Glitter St. (1981) vi. 32 McBride was an
exception to the usual 'suits' at the Bureau.
Among other things, I used to have to explain punctuation to them.
Heck, I even almost got some to stop calling a hyphen a "dash".
--
Mike.
>
>>> Agreed, but lucky for Apple, the rest of the industry has placed the
>>> bar extremely low. Especially on the inside.
>
>> The other makers have to face a race to the bottom.
>
>No they dont.
Stupid assertions without foundation again. What do they have as
selling points then, so they can avoid the price spiral of death?
Every vendor must either have some unique features in the product
or service that they can charge for, or be able to out-produce all
the others on cheap volume. Remember K-mart? Well, they had no
unique features, and Walmart outproduced them. Because without
the features, it is a race to the bottom. Such races have only
one surviver, if that. In the US passenger rail industry there
were none; the state had top mop up the remains from the floor.
In the PC business I would place a bet on the Taiwan/China brands
like asus, acer, tci etc when it comes to outproduction. So,
IBM/Lenovo, HP/whoever, Dell etc must either match the Chinese,
(republic or mainland) .. or find somewhere to make yourself endeared
to your customers.
IBM ? They have their captive suits used to high prices for high
quality. Nice niche if you can get there, but that is what it is.
A niche.
HP? Dell? They have been aggressively pushing their cart downhill.
And they all run the same software. There isn't even a little
opening for doing something out of the standard Microsoft box.
Not even a "stand by your drivers", and bet on customers wanting
support for the next version of the OS.
I have shown that guaranteeing a buyback at depreciated cost
can even be profitable.
>> Apparently people buy on specs and things like fit and finish and durability are hard to qualify.
>
>Thats only true of SOME people. And while its certainly hard to
>quantify, that does not mean that everyone ignores that aspect
>when buying anything, particularly the more expensive stuff.
I commented a year ago or so about seeing a new PC display in
a large outlet. The stylishness difference between Apple and the
others was dramatic. Like the difference between a 5th avenue
or Champs Elysses fashion store and a Walmart. But when you
ignored Apple, there was a very clear difference between
ASUS and the rest. ASUS at least tried to keep in style, tried
to have good design, not festered with small stickers like
a porn site, clean monter with good selling points, and
statements about support.
HP and Dell have their work cut out for them.
-- mrr
My guess: At a smaller airport, you can look out of the window and
count the few planes on the ground. And you can observe that the
plane that other disappointed passengers are being ejected from is the
one that you're then boarded onto. Although you probably hope that
there was time for it to get fixed up a bit first. Also, if the
oxygen masks are down, or are dropped down for you before take-off.
Although possibly that - the take-off - wouldn't happen then.