FACTS
Dateline today...
"what makes today's change unusual beyond the fact that
*it is an increase rather than a typical decrease*"
o *Apple Doubles the Price of RAM Upgrade on Entry-Level 13-Inch MacBook Pro*
<
https://www.macrumors.com/2020/05/30/13-inch-macbook-pro-ram-upgrade-doubled/>
"Apple today doubled the price for upgrading the RAM on the entry-level
13-inch MacBook Pro, with customers in the United States now being
charged $200 to move from 8GB to 16GB compared to the previous $100
upgrade price. Similar increases are seen in other countries,
such as moving from E125 to E250 in Germany and from L100 to L200
in the United Kingdom."
o *Apple doubles cost of RAM upgrade for entry-level 13-inch MacBook Pro*
<
https://9to5mac.com/2020/05/30/apple-ram-upgrade-cost-macbook-pro/>
"Most recently, Apple drastically lowered Mac SSD pricing last summer
while also introducing new storage configurations."
See also:
o *Does the best price:performance choice in any common consumer*
*electronics device NOT get better, faster, and CHEAPER over time?*
<
https://groups.google.com/d/msg/misc.phone.mobile.iphone/gYbrI4EepAs/CzLMJnrNCwAJ>
--
Only very highly marketed products can sustain price increases over time.