Enhanced Campaigns; Retrieving bid adjustment data

[Reed]

I picked a few existing campaigns and converted them to Enhanced.  Sure enough, when I run my API code and look at the XML being returned, there are two forwardcompatibiity keys.  Once is Campaign.enhanced and it is set to true for the upgraded campaigns, and false for all others.  Even on other AdWords Accounts where nothing has been done to upgrade any campaigns, I get that key, with a value of false.

 

The other key that comes back for all campaigns in all accounts, upgraded or not, is Campaign.suggestedMobileBidAdjustment.  it seems at least in the accounts I looked at, to always be 0.8.

 

That's all well and good, and helps to to identify and track those campaigns that our specialists are upgrading to Enhanced.  But how to I get the information on how they are configuring them?  When I upgraded those two campaigns, I had to give it the data for setting the bid boosts - how do I retrieve that data?  Without that data there is no way for me to be able to show what the actual bidding  numbers are in the various Enhanced Campaign scenarios.

 

thanks,

-reed

 

[Takeshi Hagikura (AdWords API Team)]

Hi Reed,

Let me clarify your question.

You are asking how can you retrieve the current bid modifier for mobile, right?

If so, you can get the bid modifier with CampaignCriterionService by the Selector name "BidModifier" that platform Id is 30001.

Also, you can refer how you set the bid modifier 

https://code.google.com/p/google-api-ads-java/source/browse/examples/adwords_axis/src/main/java/adwords/axis/v201209/campaignmanagement/SetBidModifier.java

and the available selector names.

https://developers.google.com/adwords/api/docs/appendix/selectorfields#v201209-CampaignCriterionService

Best,

- Takeshi, AdWords API Team

[Takeshi Hagikura (AdWords API Team)]

As a note: 

Currently API supports bid modifier for device, ad schedule. 

Bid modifier for location is not supported. 

For setting the ad schedule bid modifier, you can refer this guide.

https://developers.google.com/adwords/api/docs/guides/ad_scheduling

Best,

- Takeshi, 

[Takeshi Hagikura (AdWords API Team)]

Note again.

Setting the Location modifier is not supported via API.

Getting the current modifier for Location, Device, AdSchedule is supported.

Best,

- Takeshi