Quality score on Adwords Api

[position2 company]

Hi,
I am using google adwords api v13.
I am ubale to fetch the quality score and impression share for client.
How do i get the competition benchmark quality score and impression share based on the industry?


Thanks in Advance.
Uttam

[Kevin Winter]

Hi Uttam,

  You cannot obtain this information using v13.  We recommend migrating to v201109 where you can get the QualityScore from the QualityInfo objects in the AdGroupCriterionService: http://code.google.com/apis/adwords/docs/reference/latest/AdGroupCriterionService.BiddableAdGroupCriterion.html#qualityInfo

- Kevin Winter

AdWords API Team

[newbie_boxers]

I can't seem to find the  QualityInfo objects. hmm is it because I am using the sandbox?

-js

[Kevin Winter]

Hi js,

  Have you included the feed names in your selector? http://code.google.com/apis/adwords/docs/reference/latest/AdGroupCriterionService.QualityInfo.html

Make sure that "QualityScore" appears as a field in your selector or else this object won't be populated.  I believe that the sandbox should return back fake values for these fields.

- Kevin Winter

AdWords API Team

[newbie_boxers]

Hi KW,

Thank you for that! Big help.

This maybe a dumb question but I'll ask it anyway,

can you set values to a clicks, cost, impressions, conversions and averagePosition in the Stats Object?

how about the firstPageCpc in the BiddableAdGroupCriterion Object?

-js

[Kevin Winter]

Hi js,

  No, these fields cannot be written.  The qualityInfo and stats fields are marked ReadOnly (in the BiddableAdGroupCriterion object: https://developers.google.com/adwords/api/docs/reference/latest/AdGroupCriterionService.BiddableAdGroupCriterion#qualityInfo ) and the API should ignore values sent in these fields.

- Kevin Winter

AdWords API Team

[newbie_boxers]

I see. So there is no way that it could have any values in it?

[Kevin Winter]

Hi,

  No, no, this field will have values once the backend systems have had a chance to evaluate the criteria's quality.  The values aren't set by developers but by backend systems calculating values.  Same thing happens for the Stats object.

- Kevin Winter

AdWords API Team