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How to Write a Business Plan by Mike P. McKeever Full Page
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Step-by-step advice on preparing a business planYou need a sound business plan to start a business or raise money to expand an existing one. For over 30 years, How to Write a Business Plan has helped fledgling entrepreneurs--from small service businesses and retailers to large manufacturing firms--write winning plans and get needed financing.This bestselling book contains clear step-by-step instructions and forms to put together a convincing business plan with realistic financial projections, effective marketing strategies, and overall business goals. You'll learn how to: figure out if your business idea will make moneydetermine and forecast cash flowcreate profit and loss forecastsprepare marketing and personnel plansfind potential sources of financing, andpresent your well-organized plan to lenders and other backers, andlearn about best practices for raising money, from SBA loans to equity crowdfunding.
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