Phase
Duration
Key Deliverables:
Ayana resort Bali &
bisnis yang cocok di BaliPhase 1: Audit & FoundationsMonth 1
Full SEO audit (technical, content, backlink profile). Keyword research. On-page fixes for highest priority pages. Speed & mobile improvements. Setup or refine analytics & monitoring.
Phase 2: Content & Product Page OptimizationMonths 2-3
Optimize all product/service pages. Begin publishing content: blog posts, case studies. Improve internal linking. Implement schema markup.
Phase 3: Local & Regional TargetingMonths 3-5
Local SEO / directory listings. Translate content as needed. Case studies in local markets. Add content targeting local queries.
Phase 4: Link Building & OutreachMonths 4-8
Outreach campaigns. Partnerships. Guest posts, press releases. Asset creation (whitepapers
salamander grill etc.)
Phase 5: CRO, Testing & ScalingMonths 6-12
Test CTAs, forms, design changes. Scale content production. Monitor and refine keyword targeting based on performance. Expand into new markets/languages if applicable.
PIs & Metrics to Track
Here are metrics to monitor to assess performance:
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Organic search traffic (sessions, users) month over month.
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Keyword rankings for priority keywords.
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Number of organic leads (form submissions, contact clicks).
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Bounce rate, session duration, pages per session.
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Page speed / mobile performance metrics.
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Backlink quantity and quality.
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Conversion rate (traffic → lead).
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Local SEO metrics if local targeting (Google My Business impressions, local search visibility).