Too many conservation campaigns raise awareness but fail to change behavior.
But it doesn't have to be this way.
Social Marketing campaigns, Behavior Change programs, and Community outreach projects can do more to move people from awareness to action.
If you're eager to learn and try new techniques to engage your audience, then join my upcoming course, Making Moves (October 2 – November 20).
➡️ It’s an 8-week, live online course that teaches how to use behavioral science to actually motivate action for the planet. You’ll join a global cohort of conservationists and sustainability practitioners, dive deep into the psychology of why people do—or don’t—act, and leave with a practical action plan grounded in best practice from behavioral science, psychology, and marketing.
If you care about driving change that sticks, this is one of the best investments you can make in your toolkit.
📅 Course dates: October 2 – November 20
📝 Registration closes: September 22
💲 Cost: $800 per participant (group and discounted rates available)
🔗 More info & registration:
https://MotivateAction.org Get ready to have fun designing new strategies and creating real change!
I hope to see you in the next cohort.
-brooke