The Best Day to Send Your Advocacy Emails

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The VoterVoice Team

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Aug 17, 2023, 12:57:48 PM8/17/23
to jkef...@larimer.org
 
 
 
The Best Day to Send Your Advocacy Emails
 
 
 
 
Hi John,

Wondering when the best time is to deploy your advocacy campaigns?

We analyzed more than 550 million campaign emails from 2000+ organizations to bring you not only the best time of day to maximize your action rates but also the best day of the week and even time of year.

Based on the past year's data, we found that:
  • Saturday at 5 p.m. had the best open rate but also the lowest campaign volume and low action rate.
  • The majority of campaigns are sent on Tuesday and Friday.
  • The highest action rate is on Friday at 8 a.m or from 3 to 5 p.m.
Check out our brand new 2023 Advocacy Benchmark Report to learn other key highlights and best practices you'll need to optimize your campaign performance.
 
 
 
 
 
 
 
Are you curious how your advocacy campaign metrics compare to industry benchmarks?

Test your knowledge of key data and trends in email advocacy over the last 18 months with our new Advocacy Benchmark Report Quiz!
 
 
 
 
 
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