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2024 Advocacy Benchmark Report
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Trends, Analysis, & Best Practices from 455 Million Advocacy Emails
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Hi John,
Wondering when the best time is to deploy your advocacy campaigns?
We analyzed more than 455 million emails from 2,000 organizations to bring you not only the best time of day to maximize your action rates but also the day of the week and even time of year.
Based on the data from the last 18 months, we found that:
- Saturday at 7 p.m. had the highest open rate.
- The majority of campaigns were sent on Friday, which also had the highest action rate.
- March was the busiest month for email message volume, followed by June and May.
Check out our brand new
2024 Advocacy Benchmark Report to learn other key highlights and best practices you'll need to optimize your campaign performance.
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