Can't Track Chrome Extension Installs on Chrome Store

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Đạt Nguyễn Xuân

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Jun 29, 2023, 10:56:23 PM6/29/23
to Chromium Extensions
Hi everyone,

Over the past two years, we have been monitoring our extension installations by entering a Universal Analytics ID in the developer dashboard. However, with only two days remaining until UA ceases to function, we face a challenge. The developer dashboard only supports the GA4 beta view, which is not allowed to import Google Ads conversion. Are there alternative methods available for us to track our installations on GA4?

Thanks,
Dat


Patrick Kettner

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Jul 4, 2023, 11:58:44 PM7/4/23
to Đạt Nguyễn Xuân, Chromium Extensions
Hello Đạt
There was a recent thread about this, you can find it here

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Đạt Nguyễn Xuân

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Jul 5, 2023, 12:49:52 AM7/5/23
to Chromium Extensions, Patrick Kettner, Chromium Extensions, Đạt Nguyễn Xuân
Hi Patrick,
I saw the event "install" in our GA4, but the problem is we only have the "Viewer" role, and don't have the permission to connect with our Google Ads account. Will you change our role in GA4 to "Administrator" or at least "Editor" soon?

Best,

Patrick Kettner

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Jul 5, 2023, 12:51:02 AM7/5/23
to Đạt Nguyễn Xuân, Chromium Extensions
As mentioned in that thread, that is the expected situation. We cannot change the role.

Oliver Dunk

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Jul 5, 2023, 5:24:16 AM7/5/23
to Patrick Kettner, Đạt Nguyễn Xuân, Chromium Extensions
While Patrick is right that we're not planning to change the access roles, I would be interested:
  • What were you doing before? Connecting to Google Ads to view the data there, or actually setting up a campaign which automatically used the conversion data?
  • Can you still access enough information to manually track the performance of a campaign?
I'm working to understand the problem more and hopefully put together some documentation and that would be really useful to know :)

Thanks!
Oliver Dunk | DevRel, Chrome Extensions | https://developer.chrome.com/ | London, GB


Đạt Nguyễn Xuân

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Jul 5, 2023, 5:53:11 AM7/5/23
to Chromium Extensions, Oliver Dunk, Đạt Nguyễn Xuân, Chromium Extensions, Patrick Kettner
Hi Oliver,

In Google Ads, we can only import "Goals" (GA3) or "Conversions" (GA4) to be Google Ads conversion actions. We were still using the GA3 goal (/track_install page path) to set up our Google Ads campaigns, and the performance was great. The GA4 is fine, as we can see the install event, but the "Viewer" role is limited.

Our number one priority is to connect the GA4 property with our Google Ads account, and the less important one is to provide access to other members in our organization for that GA4 property.

Best.
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