[uwebd] Short Survey on Facebook Use in Admissions

[Mark Rothbaum]

We're conducting our annual survey on Facebook and Admissions. Please take
a few minutes to complete the survey at:
http://www.varsityoutreach.com/FacebookSurvey/

If you're involved in managing your institution's efforts on Facebook
targeting future students, we'd love for you to participate.

OUR GOAL
Our goal is to explore trends related to how schools are using Facebook to
reach out to prospective and admitted students.

HOW THE DATA IS USED?
All data will be shown in the aggregate. Answers from individual schools
will not be released and will remain confidential.

We will be releasing the results of our survey as a free White Paper to
help admissions professionals better understand the most common practices.
We will also be sharing results at the annual National Association of
College Admission Counseling (NACAC) Conference in Toronto this fall as
part of a Learning Lounge session on Facebook.

WHY PARTICIPATE?
* Help us develop a big-picture look at trends in the use of Facebook in
recruitment and yield efforts, which we'll share as part of a free White
Paper
* Gain early access to a summary of our survey results�we'll give
participants an early look at our findings before we release them publicly
* We'll be giving away $50 AmEx gift cards (or a $50 donation to a charity
of your choice) to two lucky survey participants

HOW LONG WILL IT TAKE?
The survey should take ~5 minutes to complete.

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