JCEarrings.com Offers Web's First Matching Service for Jody Coyote
Earrings
URL:  http://www.JCEarrings.com

JCEarrings.com now offers the web's first matching service for popular
handcrafted Jody Coyote earrings. More than 38 million pairs of Jody
Coyote earrings have been produced in the last 30 years by the Jody
Coyote company.  In so doing, the company developed proprietary
techniques to manufacture their distinctive and handcrafted designs,
meaning a lost earring cannot be replaced with one from a different
manufacturer.  Jody Coyote has always classified its earrings by style
number only, not by name, so JCEarrings offers color categories to
make searching easy.

If JCEarrings can't replace a lost earring, they put the request in
their proprietary database and match it against incoming stock.  Since
Jody Coyote earrings are often given as gifts, people are genuinely
thrilled and relieved to find a new earring to complete the pair.

Charleen Larson, JCEarrings customer service manager, actively combs
the United States and Canada for new old stock and vintage Jody Coyote
earrings.  "Every pair of beaded hoops or dragonfly drop earrings
represents a potential solution to someone's problem," she says. "With
gift shops and department stores closing, there are ample
opportunities to round up these "solutions" and bring them to one
central location on the Internet".

The JCEarrings.com site offers jewelry care tips, as well as factoids
about the legacy of the Jody Coyote company, which is perhaps the last
of the large jewelry designers to produce most of its wares in the
United States.  JCEarrings is the only site ever to attempt to catalog
past and present Jody Coyote earring styles, and is visited daily by
people hoping to learn more about this mysterious person Jody Coyote.

"The number one question I get is `Are you Jody Coyote?'" Ms. Larson
laughs.  "I tell them `No, but I hope you'll let me help you anyway.'"

Posted by Eric Ward on 6/5/09
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