EMF needs a better tagline. Send your suggestions :)

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Martin Dittus

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Jun 3, 2012, 8:20:57 AM6/3/12
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In some of our current promo materials we use the tagline "A cross between a tech conference and a music festival". We decided we would like to change the latter part, because while we do want to encourage lots of musical contributions the term "music festival" may have some misleading connotations (e.g. for me: drunken/drugged masses in muddy mosh pits.) Plus we don't want people to come for a music festival and not be interested in what we consider the core of it all: a great social gathering of DIY/hacker/maker communities.

Got suggestions for alternatives?

On IRC just now we came up with:
"a cross between a community meetup and a camping festival"
"A community camping trip"
"a maker community in a field"
"a tent city of makers, in a field"
"a splendid gathering of DIY/hacker/maker communities"

…?

m.

AlisonW

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Jun 3, 2012, 2:17:13 PM6/3/12
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"Hack. Make. Create. Camp."



-- Sent from my HP TouchPad. Yes, really!

Charles Yarnold

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Jun 3, 2012, 2:36:50 PM6/3/12
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"Bike, shed, beer, no kids"

Martin Dittus

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Jun 3, 2012, 2:45:05 PM6/3/12
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Ouch.

m.

On 3 Jun 2012, at 19:36, Charles Yarnold wrote:

> "Bike, shed, beer, no kids"
>
> On Jun 3, 2012 7:17 PM, "AlisonW" <ali...@gmail.com> wrote:
> "Hack. Make. Create. Camp."
>
>
>
> -- Sent from my HP TouchPad. Yes, really!

Garth Bushell

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Jun 3, 2012, 2:49:38 PM6/3/12
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Come And Make Projects (C.A.M.P)

:-/

Jake Howe

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Jun 3, 2012, 3:03:45 PM6/3/12
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'Making in tents'

or perhaps 'intent making' a play on words, but feels a little cheesy maybe.

Jake

Charles Yarnold

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Jun 3, 2012, 4:25:19 PM6/3/12
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Sorry, just had a day of kids breaking a golf course at maker faire in more ways than we thought possible, may be enhancing my dislike of them.

Jake Howe

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Jun 3, 2012, 4:26:48 PM6/3/12
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Whats better is trying to stop kids from grabbing the sword on my table at maker faire and taking someones eye out or worse.

Mark Steward

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Jun 3, 2012, 4:29:56 PM6/3/12
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I think this is the very definition of hacking.

Elger Jonker

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Jun 3, 2012, 4:40:45 PM6/3/12
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Observe Hack Make Camp (trolololol)

Seriously though:

Outdoor Technology Gathering / Conference / Camp.
High Tech Campsite.
For a better future.
The highest outdoor nerd density in England.
Exploring technology.
If-we're-still-here-after-the-weekend-the-thing-didn't-go-off-camp.


Also: EMF itself should be explained.
Electro Magnetic Field.
A jolt of creativity.
Spikes of innovation.
Shocking coolness.
230+ reasons to be there.
Power of creation.... Community powered creativity / "inventivity" .

Well... hope this adds something. Can go at this all night :)


Regards,
Stitch / Elger
"just his mind poured out on paper"

Charles Yarnold

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Jun 3, 2012, 5:32:56 PM6/3/12
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"Get excited and make things, in a field"

alex

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Jun 3, 2012, 5:59:34 PM6/3/12
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Electro Magnetic Field
Better living through electricity

Electro Magnetic Field
Pitch up - Plug in - Drop out

Electro Magnetic Field
User-defined camp for emerging technology

Electro Magnetic Field
Experiments in outdoor hacking
--
http://yaxu.org/

Mark Steward

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Jun 3, 2012, 6:08:56 PM6/3/12
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A good trip?

SamLR

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Jun 3, 2012, 7:59:18 PM6/3/12
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"A festival for makers"

Tom Larkworthy

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Jun 3, 2012, 8:01:49 PM6/3/12
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The Biz Shizz
--
====================================================
Post Doctoral Research Associate at Heriot-Watt Ocean Systems Lab
PANDORA: persistenly autonomous AUVs, http://persistentautonomy.com/
Member of Edinburgh Hacklab, http://edinburghhacklab.com
====================================================

Tom Larkworthy

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Jun 3, 2012, 8:10:32 PM6/3/12
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"newbs welcome, n00bs not"

SamLR

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Jun 3, 2012, 9:41:18 PM6/3/12
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"How about get excited and create things... in a field"

to help appeal to more arty types as well as being as broad as possible?

S

Clare Greenhalgh

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Jun 4, 2012, 4:57:31 AM6/4/12
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I thought Charles' one of "Get excited and make things" was good as it is only a little change on the normal line.... I also thought "Yay! There will be arty stuff there, I will not feel like a total n00b!"

Hugs and stuff,
Noko

Tom Larkworthy

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Jun 4, 2012, 5:39:47 AM6/4/12
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Indeed. I retract my earlier suggestions. Too much Jubilee juice.

alex

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Jun 4, 2012, 5:41:08 AM6/4/12
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Yes I agree that "making" alone is good for all flavours of
arty/creative people.

I think the "keep calm and carry on" thing is becoming a bit
omnipresent though, I'm not a cultural guru but maybe it could be a
bit too close to cliche level for a strapline?

We could go the short list of keyword route e.g.

Electro Magnetic Field
Camp - Make - Hack - Unlock - Progress

(or some far better list)

alex
--
http://yaxu.org/

SamLR

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Jun 4, 2012, 5:47:44 AM6/4/12
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If we want to appeal to arty types as well as hacker/maker types I'd suggest using 'create'. 

I agree about the 'keep calm etc' thing getting a bit cliché. I guess part of this really depends on who we want to appeal to. 

So far the main group seems to be hackers/makers but are there any other groups that this may not include (e.g. model engineers, I don't know if they'd consider themselves under the 'maker' flag) 

I do quite like the keyword open Alex suggeted, can be easily worked into a logo tagline as well as being pretty easy to build a blurb around

S

Martin Dittus

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Jun 4, 2012, 5:56:54 AM6/4/12
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I'd rather we throw around more words for a little while longer before we already start rationalising our choices :)

m.

Tom Larkworthy

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Jun 4, 2012, 5:59:18 AM6/4/12
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"create it and we will come"

Aden

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Jun 4, 2012, 6:52:45 AM6/4/12
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We should avoid using the word community, as it sounds a bit negative. The news always uses community to describe a group of poor people.

Koen Martens

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Jun 4, 2012, 8:25:36 AM6/4/12
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On Sun, Jun 03, 2012 at 10:40:45PM +0200, Elger Jonker wrote:
> Observe Hack Make Camp (trolololol)

By all means, use this. If the event ends in a loss, we'll sue for giving us a bad name,
if it ends with profit, we'll sue you for all the profit :)

> Seriously though:

EMFcamp
"Where technology meets nature."

or possibly, for the art maffia:

"Where technology meets nature and arts."

"An artful interaction of techonology and nature."

Gr,

Koen

Jasper Wallace

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Jun 4, 2012, 8:34:51 AM6/4/12
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Can't really think if any good ones but here are some:

Learning from the past and preparing for the future

Learning from the past and creating the future

You can't have a flying car, but you can have gigabit ethernet to your tent.

Camping in the future we should have had.

Tea, Talks, Technology & Tents

Intensive Technology, in Tents!

Camping, Circuits, Computers & Cake!

EMFCamp: The Hackers Village Fete.

EMFCamp: The Geekiest Village Fete in the Country.

ABDEFG: Aurdino, Bits, Camping, Demo's, Electronics, Friends, Geeks.

Live in the future for 3 days & 3 nights!

90% Geek, 10% Burning Man, 100% British.

(ok, so that last one is really bad for all kinds of reasons).

--
[http://pointless.net/] [0x2ECA0975]

SamLR

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Jun 4, 2012, 9:51:28 AM6/4/12
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Quick note: as far as I know the "Get excited and make things" design is CC but it was first made (I think) by Matt Jones [1]. If we go with using it I think it would be polite to ask him first. 

"Transforming tents and transformers in tents"

"More power to your portapotty!" 

"EMF: Hack, make, create BREAK" 

"EMF: 3 days of technology, inspiration and installation"

"Somewhere ...between London and the Birmingham, geeks have discovered: 'outside'."

"As long as you're not on fire: do it!"

BTW are we "EMF"/"Electro Magnetic Field" or "EMFcamp" as the more I think of it the more "Electro Magnetic Field camp" sounds very silly... 

S

Russ Garrett

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Jun 4, 2012, 10:28:25 AM6/4/12
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On 4 June 2012 14:51, SamLR <sam.lind...@gmail.com> wrote:
> Quick note: as far as I know the "Get excited and make things" design is CC
> but it was first made (I think) by Matt Jones [1]. If we go with using it I
> think it would be polite to ask him first.

Matt is a friend so I could ask him, but I don't think it's a
particularly good idea to appropriate another slogan.

> BTW are we "EMF"/"Electro Magnetic Field" or "EMFcamp" as the more I think
> of it the more "Electro Magnetic Field camp" sounds very silly...

The full name is Electromagnetic Field. emfcamp is just the shortened version.

--
Russ Garrett
ru...@garrett.co.uk

Nigel Worsley

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Jun 6, 2012, 7:52:24 PM6/6/12
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"1 field. 3 days. 499 hackers. What can possibly go wrong?"

Nigle

_Janem

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Jun 8, 2012, 12:26:34 AM6/8/12
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"1 field. 3 days. 499 hackers. What can possibly go wrong?"
:)

sss sss

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Jun 8, 2012, 4:49:51 PM6/8/12
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I dont andrstand any thing
i dont sbek englesh ok


Date: Thu, 7 Jun 2012 21:26:34 -0700
From: mensch...@googlemail.com
To: uk-hac...@googlegroups.com
Subject: Re: [uk-hack-camp] EMF needs a better tagline. Send your suggestions :)

Benjamin Blundell

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Jun 9, 2012, 11:50:59 AM6/9/12
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GEEKS IN A FIELD

b

Alison W

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Jun 9, 2012, 3:53:35 PM6/9/12
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On 9 June 2012 16:50, Benjamin Blundell <onid...@gmail.com> wrote:
> GEEKS IN A FIELD

Shouldn't that be marked up as

---------------------------
GEEKS!!!!!!
.
.
.
IN A FIELD!!!!!!
----------------------------

;-P

ps. grass snakes anyone?

Yuwei Lin

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Jun 10, 2012, 4:17:18 PM6/10/12
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EMFcamp - Just relax and enjoy. 

Yuwei Lin

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Jun 11, 2012, 6:45:42 AM6/11/12
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EMFcamp - A relaxing retreat for hackers, makers, tinkers and all alike!

Elger Jonker

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Jun 11, 2012, 7:40:09 AM6/11/12
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*flash*
Narrator: In a world, filled with geeks. One man stands alone...
nerdy person1: "i have more exabytes than you".
Narrator: With only one option to survive...
nerdy person2: "adjust the streamlining XML spoofers"
Narrator: Becomming one of "them".
Protagonist (introvertly enraged): I. HAVE. TO. BECOME. a Neeerd.
Narrator: Not knowing the challenges he has to face
nerdy person 3: "I need ALL your magic cards!"
nerdy person 3.5: "You cannot make up any better tagline for the camp"
nerdy person 3.7: "I am locutus of Borg"
(stacking audiosamples of nerdy persons)
Protagonist (falling on knees): Noooooooooooooooooooooooooooooooooooooooo!
Narrator: Starring an unknown protagonist *flash* Russsss G *flash*
the 9000 tagline nerds *flash* even more volunteers *flash*
Protagonist (optimistic): It's over 42!!!
nerdy person4 (vegeta style): "it's over 9000!!!!!" (smacks protagnist)
Narrator: EMF CAMP. The full name is Electromagnetic Field. emfcamp is
just the shortened version.
*flash*

Charles Yarnold

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Jun 11, 2012, 8:06:24 AM6/11/12
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"tagline" I don't think this word means what you think it means... ;)

AlisonW

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Jun 11, 2012, 11:10:08 AM6/11/12
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I am not a nerd! I am a free geek!

(with apologies to Pat McGoohan)




-- Sent from my HP TouchPad. Yes, really!

Dominic Morrow

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Jun 11, 2012, 11:15:32 AM6/11/12
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"the bikeshed has landed"

Sent from my iPhone

Dave Ingram

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Jun 11, 2012, 11:20:25 AM6/11/12
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"I think we should paint it green"

MSRaynsford

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Jun 11, 2012, 1:48:42 PM6/11/12
to UK Hack Camp
A festival for Makers or a Makers Festival

Because film festivals and Jazz festivals don't have those
connotations of drunken masses and muddy mosh pits, everyone knows
what a festival is it's only when you add music onto the front people
think about those other things.

http://www.youtube.com/watch?v=G2y8Sx4B2Sk


On Jun 3, 1:20 pm, Martin Dittus <deks...@gmail.com> wrote:
> In some of our current promo materials we use the tagline "A cross between a tech conference and a music festival". We decided we would like to change the latter part, because while we do want to encourage lots of musical contributions the term "music festival" may have some misleading connotations (e.g. for me: drunken/drugged masses in muddy mosh pits.) Plus we don't want people to come for a music festival and not be interested in what we consider the core of it all: a great social gathering of DIY/hacker/maker communities.
>
> Got suggestions for alternatives?
>
> On IRC just now we came up with:
>  "a cross between a community meetup and a camping festival"
> "A community camping trip"
> "a maker community in a field"
> "a tent city of makers, in a field"
> "a splendid gathering of DIY/hacker/maker communities"
>
> …?
>
> m.

Martin Dittus

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Jun 11, 2012, 2:13:50 PM6/11/12
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Funnily enough, the one I'm probably going to go for is: "A summer festival for makers."

:)

m.

Aden

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Jun 11, 2012, 2:19:37 PM6/11/12
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why not "A summer festival for hackers".... "makers" excludes hackers
that don't make anything.

Alison W

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Jun 11, 2012, 2:24:17 PM6/11/12
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On 11 June 2012 19:19, Aden <ad...@aden.org.uk> wrote:
> why not "A summer festival for hackers".... "makers" excludes hackers
> that don't make anything.

I would tend to agree *except* the meeja love to misunderstand the
word "hackers".

AMW

Elger Jonker

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Jun 11, 2012, 7:05:54 PM6/11/12
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Haha. That remark strikes me as a speech against our undefined
non-human overlords.

For me this thread is to have fun an think of ridiculous tag lines,
even though i have much better things to do.

Camp op Champions.

SamLR

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Jun 11, 2012, 9:58:47 PM6/11/12
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What about "creators"

it should be pink, by the way. 

Jannette Mensch

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Jun 11, 2012, 11:56:34 PM6/11/12
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+1 for pink. 

Or we could use special coating (0) that changes depending on the weather   forcast. Just to get the tagline glowing :)

x Jane 

(0) International One Coat Blackboard Paint - Black - 750ml

Jake Howe

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Jun 12, 2012, 6:08:27 AM6/12/12
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'A summer festival for Makers and Hackers'

Using both the words Makers and Hackers covers pretty much every end of the spectrum. Also having the work 'Maker' in there is enough to make people question the intent of the word Hacker.

As an aside, we should NOT be prancing around trying to avoid using the word Hacker, we should be grabbing the word and making it mean what it originally meant. Educate the world to what it really is. A good example is that Steve Woz was a Hacker in the traditional sense, except he was making computers, not breaking into peoples bank accounts.

Jake

Martin Dittus

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Jun 12, 2012, 7:12:40 AM6/12/12
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Yeah but then artists and scientists will complain that they're not represented either.

"Makers" is fine :) One thing that unites all our core constituencies is the joy of creation; be it conceptually, physically, or otherwise.

m.

Nat Morris

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Jun 12, 2012, 7:19:13 AM6/12/12
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On 12 June 2012 12:12, Martin Dittus <dek...@gmail.com> wrote:
> One thing that unites all our core constituencies is the joy of creation; be it conceptually, physically, or otherwise.

Sounds like a maternity ward.

--
Nat

http://natmorris.co.uk
http://twitter.com/natmorris

Martin Dittus

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Jun 12, 2012, 7:23:21 AM6/12/12
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Now we're finally getting closer.

/me makes a note to order 500 pacifiers

m.

Clare Greenhalgh

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Jun 12, 2012, 7:26:12 AM6/12/12
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Double the number of pacifiers to account for losses!
Noko

SamLR

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Jun 12, 2012, 8:24:33 AM6/12/12
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The pacifiers should be heliotrope. 

In other news this seems to be pretty far off topic now ;) 

Especially as the original wasn't even really a tag line just part of our blurb (although having a tag line is useful).

Martin Dittus

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Jun 12, 2012, 8:49:02 AM6/12/12
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Yeah I slightly overstated the aims of this thread in one of my ruses to get you guys to talk to each other :) I think this was well accomplished. To me it ended up being another demonstration of how much I already like the direction of this budding new community. (Sorry if I made you my test monkeys in the process, I'll stop doing that now. We're well on our way to build something great here.)

Regarding the "tagline", as Sam suggests initially we were just looking for a replacement of this one sentence. Atm we're not that hard-pressed to stamp a tagline on everything we do/publish/print, but if we ever need one we're now well-prepared for it :)

m.

Jasper Wallace

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Jun 12, 2012, 9:11:21 AM6/12/12
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On Tue, 12 Jun 2012, Martin Dittus wrote:

> Now we're finally getting closer.
>
> /me makes a note to order 500 pacifiers

Don't forget the glowsticks, uv reactive paint, dust masks and vics vapour
rub to go with them!





(Dear local authority people who might read this: this post is humour,
emfcamp is not a rave, at least not very much of a rave :) )

--
[http://pointless.net/] [0x2ECA0975]

Alison W

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Jun 12, 2012, 9:44:07 AM6/12/12
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On 12 June 2012 14:11, Jasper Wallace <jas...@pointless.net> wrote:>
> Don't forget the glowsticks, uv reactive paint, dust masks and vics vapour
> rub to go with them!

Yay! an excuse to wear my uv-reactive hair falls ;-P

Elger Jonker

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Jun 12, 2012, 9:59:15 AM6/12/12
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NO. this thread is heading in the direction of absolute undeniable
truth. The one that stays long after we're gone.

Do the pacifiers have leds?

Alison W

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Jun 12, 2012, 10:00:47 AM6/12/12
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On 12 June 2012 14:59, Elger Jonker <elger....@gmail.com> wrote:
> NO. this thread is heading in the direction of absolute undeniable
> truth. The one that stays long after we're gone.
>
> Do the pacifiers have leds?

Of course they do! Arduino lilipad ones ;-P

SamLR

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Jun 12, 2012, 10:57:54 AM6/12/12
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for some reason I want to make a spark chamber pacifier.... people like holding a 10kV spark gap in their mouths right? (filled with argon IIRC)

Fearghas McKay

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Jun 12, 2012, 1:43:45 PM6/12/12
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On 12 Jun 2012, at 11:08, Jake Howe wrote:

> A good example is that Steve Woz was a Hacker in the traditional sense, except he was making computers, not breaking into peoples bank accounts.

Indeed - instead he was building boxes to defraud the telephone company. [0] Perhaps a better example might be more useful if legality is your test point.

f

[0] .cf http://en.wikipedia.org/wiki/Blue_box
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