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EMF needs a better tagline. Send your suggestions :)
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Martin Dittus  
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 More options Jun 3 2012, 8:20 am
From: Martin Dittus <deks...@gmail.com>
Date: Sun, 3 Jun 2012 13:20:57 +0100
Local: Sun, Jun 3 2012 8:20 am
Subject: EMF needs a better tagline. Send your suggestions :)
In some of our current promo materials we use the tagline "A cross between a tech conference and a music festival". We decided we would like to change the latter part, because while we do want to encourage lots of musical contributions the term "music festival" may have some misleading connotations (e.g. for me: drunken/drugged masses in muddy mosh pits.) Plus we don't want people to come for a music festival and not be interested in what we consider the core of it all: a great social gathering of DIY/hacker/maker communities.

Got suggestions for alternatives?

On IRC just now we came up with:
 "a cross between a community meetup and a camping festival"
"A community camping trip"
"a maker community in a field"
"a tent city of makers, in a field"
"a splendid gathering of DIY/hacker/maker communities"

…?

m.


 
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AlisonW  
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 More options Jun 3 2012, 2:17 pm
From: "AlisonW" <alis...@gmail.com>
Date: Sun, 03 Jun 2012 19:17:13 +0100
Local: Sun, Jun 3 2012 2:17 pm
Subject: Re: [uk-hack-camp] EMF needs a better tagline. Send your suggestions :)

"Hack. Make. Create. Camp."



-- Sent from my HP TouchPad. Yes, really!

On 3 Jun 2012 13:21, Martin Dittus <dekstop@gmail.com> wrote:
In some of our current promo materials we use the tagline "A cross between a tech conference and a music festival". We decided we would like to change the latter part, because while we do want to encourage lots of musical contributions the term "music festival" may have some misleading connotations (e.g. for me: drunken/drugged masses in muddy mosh pits.) Plus we don't want people to come for a music festival and not be interested in what we consider the core of it all: a great social gathering of DIY/hacker/maker communities.

Got suggestions for alternatives?

On IRC just now we came up with:
"a cross between a community meetup and a camping festival"
"A community camping trip"
"a maker community in a field"
"a tent city of makers, in a field"
"a splendid gathering of DIY/hacker/maker communities"

…?

m.

 
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Charles Yarnold  
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 More options Jun 3 2012, 2:36 pm
From: Charles Yarnold <charlesyarn...@gmail.com>
Date: Sun, 3 Jun 2012 19:36:50 +0100
Local: Sun, Jun 3 2012 2:36 pm
Subject: Re: [uk-hack-camp] EMF needs a better tagline. Send your suggestions :)

"Bike, shed, beer, no kids"
On Jun 3, 2012 7:17 PM, "AlisonW" <alis...@gmail.com> wrote:


 
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Martin Dittus  
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 More options Jun 3 2012, 2:45 pm
From: Martin Dittus <deks...@gmail.com>
Date: Sun, 3 Jun 2012 19:45:05 +0100
Local: Sun, Jun 3 2012 2:45 pm
Subject: Re: [uk-hack-camp] EMF needs a better tagline. Send your suggestions :)
Ouch.

m.

On 3 Jun 2012, at 19:36, Charles Yarnold wrote:


 
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Garth Bushell  
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 More options Jun 3 2012, 2:49 pm
From: Garth Bushell <garth.bush...@gmail.com>
Date: Sun, 3 Jun 2012 19:49:38 +0100
Local: Sun, Jun 3 2012 2:49 pm
Subject: Re: [uk-hack-camp] EMF needs a better tagline. Send your suggestions :)

Come And Make Projects (C.A.M.P)

:-/

On 3 June 2012 19:17, AlisonW <alis...@gmail.com> wrote:


 
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Jake Howe  
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 More options Jun 3 2012, 3:03 pm
From: Jake Howe <h...@dr.com>
Date: Sun, 3 Jun 2012 20:03:45 +0100
Local: Sun, Jun 3 2012 3:03 pm
Subject: Re: [uk-hack-camp] EMF needs a better tagline. Send your suggestions :)

'Making in tents'

or perhaps 'intent making' a play on words, but feels a little cheesy maybe.

Jake

On 3 Jun 2012, at 19:17, AlisonW wrote:


 
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Charles Yarnold  
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 More options Jun 3 2012, 4:25 pm
From: Charles Yarnold <charlesyarn...@gmail.com>
Date: Sun, 3 Jun 2012 21:25:19 +0100
Local: Sun, Jun 3 2012 4:25 pm
Subject: Re: [uk-hack-camp] EMF needs a better tagline. Send your suggestions :)

Sorry, just had a day of kids breaking a golf course at maker faire in more
ways than we thought possible, may be enhancing my dislike of them.
On Jun 3, 2012 7:45 PM, "Martin Dittus" <deks...@gmail.com> wrote:


 
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Jake Howe  
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 More options Jun 3 2012, 4:26 pm
From: Jake Howe <h...@dr.com>
Date: Sun, 3 Jun 2012 21:26:48 +0100
Local: Sun, Jun 3 2012 4:26 pm
Subject: Re: [uk-hack-camp] EMF needs a better tagline. Send your suggestions :)

Whats better is trying to stop kids from grabbing the sword on my table at maker faire and taking someones eye out or worse.

On 3 Jun 2012, at 21:25, Charles Yarnold wrote:


 
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Mark Steward  
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 More options Jun 3 2012, 4:29 pm
From: Mark Steward <markstew...@gmail.com>
Date: Sun, 3 Jun 2012 21:29:56 +0100
Local: Sun, Jun 3 2012 4:29 pm
Subject: Re: [uk-hack-camp] EMF needs a better tagline. Send your suggestions :)

I think this is the very definition of hacking.
On Jun 3, 2012 9:25 PM, "Charles Yarnold" <charlesyarn...@gmail.com> wrote:


 
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Elger Jonker  
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 More options Jun 3 2012, 4:40 pm
From: Elger Jonker <elger.jon...@gmail.com>
Date: Sun, 3 Jun 2012 22:40:45 +0200
Local: Sun, Jun 3 2012 4:40 pm
Subject: Re: [uk-hack-camp] EMF needs a better tagline. Send your suggestions :)
Observe Hack Make Camp (trolololol)

Seriously though:

Outdoor Technology Gathering / Conference / Camp.
High Tech Campsite.
For a better future.
The highest outdoor nerd density in England.
Exploring technology.
If-we're-still-here-after-the-weekend-the-thing-didn't-go-off-camp.

Also: EMF itself should be explained.
Electro Magnetic Field.
A jolt of creativity.
Spikes of innovation.
Shocking coolness.
230+ reasons to be there.
Power of creation.... Community powered creativity / "inventivity" .

Well... hope this adds something. Can go at this all night :)

Regards,
Stitch / Elger
"just his mind poured out on paper"


 
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Charles Yarnold  
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 More options Jun 3 2012, 5:32 pm
From: Charles Yarnold <charlesyarn...@gmail.com>
Date: Sun, 3 Jun 2012 22:32:56 +0100
Local: Sun, Jun 3 2012 5:32 pm
Subject: Re: [uk-hack-camp] EMF needs a better tagline. Send your suggestions :)

"Get excited and make things, in a field"

On 3 June 2012 13:20, Martin Dittus <deks...@gmail.com> wrote:


 
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alex  
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 More options Jun 3 2012, 5:59 pm
From: alex <a...@slab.org>
Date: Sun, 3 Jun 2012 22:59:34 +0100
Local: Sun, Jun 3 2012 5:59 pm
Subject: Re: [uk-hack-camp] EMF needs a better tagline. Send your suggestions :)
Electro Magnetic Field
Better living through electricity

Electro Magnetic Field
Pitch up - Plug in - Drop out

Electro Magnetic Field
User-defined camp for emerging technology

Electro Magnetic Field
Experiments in outdoor hacking

On 03/06/2012, Charles Yarnold <charlesyarn...@gmail.com> wrote:

--
http://yaxu.org/

 
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Mark Steward  
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 More options Jun 3 2012, 6:08 pm
From: Mark Steward <markstew...@gmail.com>
Date: Sun, 3 Jun 2012 23:08:56 +0100
Local: Sun, Jun 3 2012 6:08 pm
Subject: Re: [uk-hack-camp] EMF needs a better tagline. Send your suggestions :)

A good trip?
On Jun 3, 2012 9:40 PM, "Elger Jonker" <elger.jon...@gmail.com> wrote:


 
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SamLR  
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 More options Jun 3 2012, 7:59 pm
From: SamLR <sam.lindenrat...@gmail.com>
Date: Mon, 4 Jun 2012 08:59:18 +0900
Local: Sun, Jun 3 2012 7:59 pm
Subject: Re: [uk-hack-camp] EMF needs a better tagline. Send your suggestions :)

"A festival for makers"

On 4 June 2012 07:08, Mark Steward <markstew...@gmail.com> wrote:


 
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Tom Larkworthy  
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 More options Jun 3 2012, 8:01 pm
From: Tom Larkworthy <tom.larkwor...@gmail.com>
Date: Mon, 4 Jun 2012 01:01:49 +0100
Local: Sun, Jun 3 2012 8:01 pm
Subject: Re: [uk-hack-camp] EMF needs a better tagline. Send your suggestions :)
The Biz Shizz

--
====================================================
Post Doctoral Research Associate at Heriot-Watt Ocean Systems Lab
PANDORA: persistenly autonomous AUVs, http://persistentautonomy.com/
Member of Edinburgh Hacklab, http://edinburghhacklab.com
====================================================

 
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Tom Larkworthy  
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 More options Jun 3 2012, 8:10 pm
From: Tom Larkworthy <tom.larkwor...@gmail.com>
Date: Mon, 4 Jun 2012 01:10:32 +0100
Local: Sun, Jun 3 2012 8:10 pm
Subject: Re: [uk-hack-camp] EMF needs a better tagline. Send your suggestions :)
"newbs welcome, n00bs not"

--
====================================================
Post Doctoral Research Associate at Heriot-Watt Ocean Systems Lab
PANDORA: persistenly autonomous AUVs, http://persistentautonomy.com/
Member of Edinburgh Hacklab, http://edinburghhacklab.com
====================================================

 
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SamLR  
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 More options Jun 3 2012, 9:41 pm
From: SamLR <sam.lindenrat...@gmail.com>
Date: Mon, 4 Jun 2012 10:41:18 +0900
Local: Sun, Jun 3 2012 9:41 pm
Subject: Re: [uk-hack-camp] EMF needs a better tagline. Send your suggestions :)

"How about get excited and create things... in a field"

to help appeal to more arty types as well as being as broad as possible?

S

On 4 June 2012 06:32, Charles Yarnold <charlesyarn...@gmail.com> wrote:


 
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Clare Greenhalgh  
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 More options Jun 4 2012, 4:57 am
From: Clare Greenhalgh <claregreenha...@gmail.com>
Date: Mon, 4 Jun 2012 09:57:31 +0100
Local: Mon, Jun 4 2012 4:57 am
Subject: Re: [uk-hack-camp] EMF needs a better tagline. Send your suggestions :)

I thought Charles' one of "Get excited and make things" was good as it is
only a little change on the normal line.... I also thought "Yay! There will
be arty stuff there, I will not feel like a total n00b!"

Hugs and stuff,
Noko

On 4 June 2012 02:41, SamLR <sam.lindenrat...@gmail.com> wrote:


 
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Tom Larkworthy  
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 More options Jun 4 2012, 5:39 am
From: Tom Larkworthy <tom.larkwor...@gmail.com>
Date: Mon, 4 Jun 2012 10:39:47 +0100
Local: Mon, Jun 4 2012 5:39 am
Subject: Re: [uk-hack-camp] EMF needs a better tagline. Send your suggestions :)
Indeed. I retract my earlier suggestions. Too much Jubilee juice.

--
====================================================
Post Doctoral Research Associate at Heriot-Watt Ocean Systems Lab
PANDORA: persistenly autonomous AUVs, http://persistentautonomy.com/
Member of Edinburgh Hacklab, http://edinburghhacklab.com
====================================================

 
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alex  
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 More options Jun 4 2012, 5:41 am
From: alex <a...@slab.org>
Date: Mon, 4 Jun 2012 10:41:08 +0100
Local: Mon, Jun 4 2012 5:41 am
Subject: Re: [uk-hack-camp] EMF needs a better tagline. Send your suggestions :)
Yes I agree that "making" alone is good for all flavours of
arty/creative people.

I think the "keep calm and carry on" thing is becoming a bit
omnipresent though, I'm not a cultural guru but maybe it could be a
bit too close to cliche level for a strapline?

We could go the short list of keyword route e.g.

Electro Magnetic Field
Camp - Make - Hack - Unlock - Progress

(or some far better list)

alex

On 4 June 2012 09:57, Clare Greenhalgh <claregreenha...@gmail.com> wrote:

--
http://yaxu.org/

 
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SamLR  
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 More options Jun 4 2012, 5:47 am
From: SamLR <sam.lindenrat...@gmail.com>
Date: Mon, 4 Jun 2012 18:47:44 +0900
Local: Mon, Jun 4 2012 5:47 am
Subject: Re: [uk-hack-camp] EMF needs a better tagline. Send your suggestions :)

If we want to appeal to arty types as well as hacker/maker types I'd
suggest using 'create'.

I agree about the 'keep calm etc' thing getting a bit cliché. I guess part
of this really depends on who we want to appeal to.

So far the main group seems to be hackers/makers but are there any other
groups that this may not include (e.g. model engineers, I don't know if
they'd consider themselves under the 'maker' flag)

I do quite like the keyword open Alex suggeted, can be easily worked into a
logo tagline as well as being pretty easy to build a blurb around

S

On 4 June 2012 18:41, alex <a...@slab.org> wrote:


 
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Martin Dittus  
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 More options Jun 4 2012, 5:56 am
From: Martin Dittus <deks...@gmail.com>
Date: Mon, 4 Jun 2012 10:56:54 +0100
Local: Mon, Jun 4 2012 5:56 am
Subject: Re: [uk-hack-camp] EMF needs a better tagline. Send your suggestions :)
I'd rather we throw around more words for a little while longer before we already start rationalising our choices :)

m.

On 4 Jun 2012, at 10:47, SamLR wrote:


 
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Tom Larkworthy  
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 More options Jun 4 2012, 5:59 am
From: Tom Larkworthy <tom.larkwor...@gmail.com>
Date: Mon, 4 Jun 2012 10:59:18 +0100
Local: Mon, Jun 4 2012 5:59 am
Subject: Re: [uk-hack-camp] EMF needs a better tagline. Send your suggestions :)
"create it and we will come"

--
====================================================
Post Doctoral Research Associate at Heriot-Watt Ocean Systems Lab
PANDORA: persistenly autonomous AUVs, http://persistentautonomy.com/
Member of Edinburgh Hacklab, http://edinburghhacklab.com
====================================================

 
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Aden  
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 More options Jun 4 2012, 6:52 am
From: Aden <a...@aden.org.uk>
Date: Mon, 4 Jun 2012 11:52:45 +0100
Local: Mon, Jun 4 2012 6:52 am
Subject: Re: [uk-hack-camp] EMF needs a better tagline. Send your suggestions :)

We should avoid using the word community, as it sounds a bit negative. The
news always uses community to describe a group of poor people.
On Jun 3, 2012 1:21 PM, "Martin Dittus" <deks...@gmail.com> wrote:


 
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Koen Martens  
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 More options Jun 4 2012, 8:25 am
From: Koen Martens <g...@sonologic.nl>
Date: Mon, 4 Jun 2012 14:25:36 +0200
Local: Mon, Jun 4 2012 8:25 am
Subject: Re: [uk-hack-camp] EMF needs a better tagline. Send your suggestions :)

On Sun, Jun 03, 2012 at 10:40:45PM +0200, Elger Jonker wrote:
> Observe Hack Make Camp (trolololol)

By all means, use this. If the event ends in a loss, we'll sue for giving us a bad name,
if it ends with profit, we'll sue you for all the profit :)

> Seriously though:

EMFcamp
"Where technology meets nature."

or possibly, for the art maffia:

"Where technology meets nature and arts."

"An artful interaction of techonology and nature."

Gr,

Koen


 
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