WSJ: Oprah trying to build her network
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Joe Hass
May 7, 2012, 5:52:30 PM5/7/12
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I think this has become a quarterly evergreen, based on how often the
Journal seems to check in with the Big O and her disaster network.
Take away stats: the network has doubled the Discovery Health
viewership, but is still about a third of what Bravo gets; Discovery
has burned $312 million on the network already; and Proctor & Gamble
have cut their ad budget for the show in half.
WSJ Cache: http://goo.gl/KBr5Y
Journal seems to check in with the Big O and her disaster network.
Take away stats: the network has doubled the Discovery Health
viewership, but is still about a third of what Bravo gets; Discovery
has burned $312 million on the network already; and Proctor & Gamble
have cut their ad budget for the show in half.
WSJ Cache: http://goo.gl/KBr5Y
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