2007 David H. Liu Memorial Lecture Series in Design: Consider This
Janine Benyus
Author of Biomimicry: Innovation Inspired by Nature
Thursday, October 18
Building 260 Room 113, Stanford University Campus
8pm
Janine Benyus is a natural sciences writer, innovation consultant, and
author of six books, including her latest − Biomimicry: Innovation
Inspired by Nature. In Biomimicry, she names an emerging discipline
that seeks sustainable solutions by emulating nature's designs and
processes (e.g., solar cells that mimic leaves, agriculture that
models a prairie, businesses that run like redwood forests). Since
the book’s 1997 release, Janine has evolved the practice of
biomimicry, consulting with sustainable business, academic, and
government leaders, serving on the Eco-Dream Team at Interface, Inc.,
and conducting seminars about what we can learn from the genius that
surrounds us. Her favorite role is biologist-at-the-design-table,
introducing innovators to organisms whose well-adapted designs have
been tested over 3.8 billion years.
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