How to get ZDNet.com.au coverage

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Renai LeMay

unread,
Aug 25, 2008, 3:56:48 AM8/25/08
to Silicon Beach Australia
In July 2008, ZDNet.com.au's news editor Renai LeMay (that's me)
launched a new blog, bootstrappr, that tracks the fortunes of
Australian technology startups.

You can find it here:

http://www.zdnet.com.au/blogs/bootstrappr

Part of what bootstrappr will be doing is profiling and commenting on
Australian tech startups. This document is intended as a guide to how
you can get your startup profiled on the site.

Step 1: Send answers (as detailed as you want) to the following
questions by e-mail to renai...@zdnet.com.au

• What is the name of your startup?
• Who are the founders, and what are their backgrounds (eg,
involvement in previous startups, any relevant work history etc)?
• What is the story behind how your startup was created (ie when,
where, where did the idea come from)?
• How is the company funded?
• Where is it based?
• What product or service does it aim to produce?
• What are the founders' goals for the company (eg exit strategy
through acquisition, or IPO etc)
• What will be the next immediate steps for the company?
• What is the URL of the company's site?

Step 2: Also attach hi-res pictures (JPGs) of the founders to the e-
mail.

Step 3: Attach relevant contact details for someone you want to act as
a company spokesperson.

Step 4: Attach a test login or mail a product (if relevant and
possible) that we can use to test out the company's services. Our
mailing address is Renai LeMay, c/o CBS Interactive, Level 12, 50
Goulburn St, Sydney 2000.

That's all! I will email you back and let you know how we're going.
Our aim to profile two startups a week. So it may be a few weeks or
months before we get you on the site. But we WILL get everyone.

Please feel free to forward this document around to anyone.

Cheers,

Renai

Renai LeMay

unread,
Aug 25, 2008, 3:57:36 AM8/25/08
to Silicon Beach Australia
my email is renai dot lemay at zdnet.com.au -- not sure if it
displayed correctly in my initial post.

Cheers,

Renai

Elias Bizannes

unread,
Aug 25, 2008, 4:45:23 AM8/25/08
to Silicon Beach Australia
Thanks for posting this!

> my email is renai dot lemay at zdnet.com.au -- not sure if it
> displayed correctly in my initial post.

For future reference, this is due to spam protection, in which Google
Groups hides e-mails (or anything after the @). However if people pass
a captcha they will be able to see it (simply click on the e-mail when
in Google Groups).

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